Product Marketing Manager (Remote) at Epsilon

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Company Description
Job Description
About This Role
The Product Marketing Manager will serve as a key player in building the messaging and marketing strategies that will differentiate Epsilon Data offering in the market.
This position is responsible for defining, delivering, and adjusting (as needed) product marketing plans that combine an in-depth understanding of the assigned products and/or services and market conditions, including the competitive landscape and target audiences. This position interacts with Product Management and Sales to ensure that all product positioning and marketing materials are appropriately aligned. In addition, they will be providing content to be included in the marketing programs for each of our channels.
The candidate must have a proven ability to develop solid go-to-market strategies, product positioning and value propositions, sales and marketing collateral, thought leadership content and sales training materials. You will be working in a collaborative environment to develop top tier messaging to our prospect and clients.
We're looking for someone with inspiring, innovative ideas and the ingenuity to bring those ideas to life that will be used to promote and sell our products.
Principle Duties And Responsibilities
  • Serve as the liaison between Product, Sales, and Marketing to plan and implement new product launches as well as develop effective value propositions for existing products to keep our market messaging fresh and stress our differentiated capabilities.
  • Act as the subject matter expert for Epsilon Data products and develop impactful go-to-market strategies that feature product positioning based on specific revenue and profit criteria.
  • Conduct market research and benchmarking, gain customer feedback and gather competitive insights to frame unique selling proposition of our products.
  • Lead efforts on marketing and sales collateral, from presentations, one-sheets, case studies, FAQs, data or feature/benefit sheets, infographics, thought leadership content such as blogs, various client communication pieces, social media updates and web content.
  • Provide product positioning training and materials for the Sales team and Account Managers, including standardized sales presentations, scripts, etc
  • Collaborate with Marketing leadership, product managers and each of our channels to develop annual marketing plan.
  • Help establish and maintain consistent corporate brand image throughout product lines, promotional materials and events.
  • Create and manage marketing creative request tickets within Workfront, our marketing project management tool
  • Be flexible and assist on a variety of other areas that are crucial to the success of the programs we develop.

Job Requirements
  • Bachelor's Degree from a 4 year college or university.
  • 5 - 7 years; strong product marketing background in marketing tech domain.
  • Excellent verbal and written communication skills; ability to work with and present to all levels and functions of the organization.
  • Proven record of translating and articulating complex concepts into simple and clear messages.
  • An engaging, outgoing personal style--enjoy working on a team and supporting a talented, fun group of marketing professionals.
  • The ability to project manage with remote contributors and stakeholders efficiently and effectively.
  • Creative, resourceful, results oriented and collaborative team player.
  • Highly organized with good follow through capabilities.
  • Tenacious, energized, curious and enthusiastic self-starter; ability to be flexible and multi-task.

  • Marketing experience in a fast-paced, tech environment
  • Market research and competitive analysis
  • Strong proficiency in MS Office, especially PowerPoint and Excel
  • Workfront or SFDC experience beneficial

Additional Information
When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services.
Thanks to the work of every employee, Epsilon products and services have been recognized as industry-leading by the Forrester Wave™. We process more than 500 billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. And our CORE ID® is the industry's most accurate, stable and scalable identity solution that helps brands recognize and reach 200M+ U.S. consumers in a privacy-safe way.
Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit
Great People Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.
Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.
Epsilon will provide accommodations to applicants needing accommodations to complete the application process.
For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance.
Applicants with criminal histories are welcome to apply.
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101 N Wacker Drive, Chicago, IL 60606

An Insider's view of Epsilon

What's something quirky about your company?

We have a company band, made up of anywhere from 30 to 40 employees at a given time. The band has a large following and performs at charity events around Chicago. They also perform a full set at Epsilon’s holiday party each year at the House of Blues. My jaw hit the floor when I saw my peers up on stage rocking out.


Associate Automation & Infrastructure Engineer

How do you collaborate with other teams in the company?

We collaborate through storytelling. It’s not ‘how’ we build it, but rather ‘why’ we build it. We need to tell stakeholders a story about a consumer pain point, solving it in a differentiated manner and the larger vision. Then, collaboration occurs as we incorporate feedback and have a motivated team building towards a shared vision.


VP, Product Management:

How would you describe the company’s work-life balance?

Conversant has a very good work-life balance, including unlimited PTO. As a young adult, traveling around the world is one my top priorities and working with a company that aligns with that is a huge plus. I have had the flexibility to visit 7 countries. That flexibility is one of many things that has kept me at Conversant for five years.


Team Lead, Engineering

What are Epsilon Perks + Benefits

Epsilon Benefits Overview

At Epsilon, we offer benefits and perks that enable our associates to thrive and foster a culture of innovation.

Volunteer in local community
Epsilon participates in local community activities such as the Greater Chicago Food Depository, Off the Street Club, Chicago Cares Serve-A-Thon, Habitat for Humanity and Ronald McDonald House.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Epsilon has a Social Committee that organizes social, charitable and sports activities.
Daily sync
Open door policy
Group brainstorming sessions
Open office floor plan
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Epsilon team fitness initiatives include intramural softball, volleyball and soccer.
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Epsilon provides back-up care benefits.
Flexible Work Schedule
What matters is what you achieve, not how many hours you clock. So take time off to enjoy your family and friends when you need it.
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Epsilon hosts an annual summer boat party on Lake Michigan and a holiday party at the House of Blues, where our employee-run band performs the live entertainment all night.
Game Room
Happy Hours
Happy hours are hosted at team's discretion.
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Epsilon offers employees professional development opportunities like on-site training courses and the ability to attend job-related conferences and seminars.
Tuition Reimbursement
Lunch and learns
Epsilon hosts lunch and learn meetings on occasion.
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program and career mentoring.
Time allotted for learning
Epsilon encourages employees to complete 48 hours of professional development training per year.
Online course subscriptions available

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