Product Marketing Manager

| Chicago | Hybrid
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Making a Difference

The Product Marketing Manager will be responsible for the go to market strategy and execution for our RMIS suite which includes products for risk managers, including dashboards, claims management, incident management, total cost of risk and exposures, policy and program management, and location and property management. They will work closely with product and sales leaders to plan routes to market and ensure that product marketing is collaborating to produce sales enablement plans, launch strategies, a customer marketing strategy and program, market and competitive intelligence, value proposition and messaging.

Origami Risk is proud to be an equal opportunity employer. We thrive and benefit from diversity and are committed to creating an inclusive and equitable environment for all employees. We do not discriminate against any individual based upon race, religion, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, color, sex, national origin, age, marital status, military or veteran status, disability, or any other characteristic protected by applicable law.

 

Key Responsibilities

  • With input from product and sales leadership, own and iterate on product messaging, value proposition, and positioning of the RMIS technology platform to target buyers
  • Develop a deep understanding of the buying audience by conducting research and gathering insight on buyer personas, including pain points, channels, and purchasing decisions and socializing those insights with marketing, sales, and services.
  • In collaboration with product and sales, identify and prioritize target markets, segments, and accounts based on market size, organizational maturity, and other criteria to define the market opportunities for the product portfolio, build business cases and support for expanding market presence or entering new markets.
  • In partnership with demand gen, strategize and execute on content and campaign strategies centered around go to market strategy and customer buying needs.
  • Work with the content, event, and public relations teams on developing and executing strategy at each stage of the sales funnel, including blogs, white papers, case studies, sell sheets, videos, press release, webinars, events and speaking engagements, and other marketing and sales enablement assets.
  • Develop and execute on the go-to-market vision, strategy and model for the RMIS portfolio based on the target industries, accounts, and buyers identified -- including owning product and feature launches.
  • Own the development, socialization, and execution of documents such as market requirements, marketing plan, sales enablement plan, launch plan, and solution handbook.
  • In partnership with product management, develop the competitive positioning and battle cards for the product portfolio using market research and competitive analysis. Provide market insight to product roadmap and pricing.
  • Serve as the market and RMIS product subject matter expert (SME) and interface with industry analysts as the company representative.
  • Implement a customer marketing strategy, gathering customer references, testimonials and case studies for external and internal use, establishing strategies to drive retention, engaging the client community, and upsell and cross-sell for the RMIS suite
  • Work with demand gen, sales, sales ops, and inside sales to provide reporting on the RMIS product suite, including revenue, marketing influenced pipeline, sales velocity, win loss ratio, and monitor this ongoing to address gaps in performance.
  • Work with the insurance industry PMM to strategize RMIS marketing and sales to insurers, risk pools, and third-party administrators (TPAs).
  • Determine innovative paths to market, such as partnership and advertising models.
  • Work with the marketing team to contribute ideas for unified platform messaging across all product suites.

 

Qualifications

  • 3+ years of experience in product marketing or B2B marketing, preferably in the technology services, risk management, claims management, or insurance space
  • Strong ability to execute on marketing initiatives, including aligning and getting buy-in stakeholders across the organization (including marketing, service, product, and sales)
  • Experience and comfortable with owning and managing analyst relations
  • Proven experience working with sales teams and supporting programs and sales enablement to drive awareness and demand generation
  • Ability to demonstrate a track record of success in all key areas of responsibility, including the ability to set goals, manage KPIs, analyze data, draw conclusions, and develop recommendations
  • Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
  • Ability to work and drive initiatives, including go-to-market strategy and execution and product launches, with limited oversight

 

Who We Are

Origami Risk is an industry-leading provider of integrated SaaS solutions for the risk and insurance industry—from insured corporate and public entities to brokers and risk consultants, insurers, third party claims administrators (TPAs), and risk pools. We deliver a full suite of risk management and insurance core system solutions from a single, secure, cloud-based platform. We have a singular focus on helping clients achieve their business objectives by developing, implementing, and supporting our technology solutions.


Founded in 2009 by Risk Management Information System (RMIS) industry veterans, over the past decade Origami Risk has received more than two dozen awards for service excellence, technology innovation, and workplace culture. In addition to inclusion in Deloitte’s Technology Fast 500™, a ranking of the 500 fastest-growing tech companies in North America, Origami Risk also has been repeatedly recognized by Inc. magazine as one of the “Best Places to Work” and Best and Brightest® Companies To Work For in the Nation by the National Association for Business Resources (NABR).

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • C#Languages
    • CSSLanguages
    • JavaLanguages
    • JavascriptLanguages
    • SqlLanguages
    • TypeScriptLanguages
    • D3JSLibraries
    • jQueryLibraries
    • jQuery UILibraries
    • ASP.NETFrameworks
    • React NativeFrameworks
    • Microsoft SQL ServerDatabases
    • RedisDatabases
    • AWS (Amazon Web Services)Services
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    • TableauAnalytics
    • CanvaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • SmartsheetManagement
    • BoxManagement
    • DrupalCMS
    • HootsuiteCMS
    • DocuSignCRM
    • LinkedIn SalesNavigatorCRM
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    • SalesforceCRM
    • Salesforce CPQCRM
    • Campaign MonitorEmail
    • MarketoLead Gen
    • ZoomInfoLead Gen
    • GrooveLead Gen
    • DemandbaseLead Gen
    • SlackCollaboration
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    • LatticeCollaboration
    • SmartsheetProject Management

Location

Our Chicago HQ office is situated right on the river at LaSalle & Wacker – convenient to both the Loop and River North neighborhoods downtown. The building itself has restaurants and amenities inside along with plenty others within a one block radius. It is public transit friendly as well!

An Insider's view of Origami Risk

What are some social events your company does?

My day-to-day role is already fulfilling, but getting the chance to plan office parties, events, and happy hours for our Chicago office just helps to emphasize our strong culture. Being on the “Fun Committee”, I bring these socials to our London office while traveling for work too. There are plenty of reasons to celebrate while at Origami!

Matt B

Associate Client Service Executive

How do you collaborate with other teams in the company?

Our teams work cross-functionally to validate ideas, implement best practices, or share insights on market trends. We set agendas, outline goals, and follow up with key next steps. Through this practice of collaboration and a culture of accountability and ownership, we can best support our clients and empower them to achieve success on our platform

Anooja C

Senior Market Strategy Lead - Healthcare

How does the company support your career growth?

3 years ago, I started as an Analyst, but through my adaptability, analytical creativity, and effective collaboration, I was able to move up roles. Origami offered to pay for certifications, provided an extensive knowledge base, and great mentorship. The team helps define a clear path toward growth and gives you exactly what you need to achieve it.

Pedro N

Senior Client Service Executive

What unique initiatives do you have that encourage innovation?

We have very high expectations of ourselves. As Origamians, we want to be the best -- as individuals, as a team, and for our clients. These high expectations translate into creating solutions that go above and beyond.

Jaime H

Vice President of Product

How would you describe the company’s work-life balance?

Origami encourages a healthy work-life balance for all employees whether they are in an office or remote. Origami truly respects and cares for employees by providing support in many different ways - gym memberships, company outings, volunteer efforts, flexible work schedules, and more!

Beth S

Service Delivery Manager

What are Origami Risk Perks + Benefits

Origami Risk Benefits Overview

We are committed to providing our colleagues with comprehensive and affordable benefits for themselves and their family. We offer maximum options and flexibility in our packages.

Culture
Volunteer in local community
We recently helped create a mural in Englewood with Green Star Movement. Our Denver office teamed up with VOC and Grow Local Colorado to help harvest vegetables to donate to local people in need.
Partners with nonprofits
Past partnerships include Cradles to Crayons, Feeding America, Unicef, Toys for Tots, Restaurant Workers' Community Foundation, and World Health Organization.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
In-person all-hands meetings
Employee awards
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Opportunity for pre-tax contributions through Medical, Limited Purpose, Dependent Care, Transit, and Parking FSA Accounts.
Disability insurance
Short-term and long-term disability benefits are 100% paid by Origami.
Dental insurance
2 competitive dental plans available.
Vision insurance
Vision is 100% paid for by Origami.
Health insurance
2 competitive medical plan options (traditional & HSA eligible).
Life insurance
100% paid by Origami with opportunity to elect additional voluntary life insurance.
Pet insurance
Partnership with Nationwide for discounted pet insurance plans.
Wellness programs
Annual wellness reimbursement.
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Origami matches up to 4%.
Performance bonus
Annual target bonuses.
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Origami provides up to 12 weeks of paid parental leave.
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Office Perks
Commuter benefits
Pre-tax benefits for transit & parking.
Company-sponsored outings
Annual all-company retreat, summer & holiday parties, luncheons, sporting events, and more!
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Recreational clubs
Origami's kickball league is on the road to victory!
Fitness stipend
Home-office stipend for remote employees
Mother's room
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Voluntary annual membership to mentor or be a mentee internally.
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Paid industry certifications
Certifications are fully funded and come with bonuses for completion.
Personal development training

Additional Perks + Benefits

We listen to & take action on colleague feedback to ensure our offering continues to support and enrich their day to day lives. It's just work - enjoy the ride!

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