Our vision and mission: Paro is freeing business professionals from the constraints of traditional employment by empowering them to pursue meaningful work on their own terms. In turn, we are democratizing access to the business solutions that companies need. 

What we deliver

Paro provides flexible finance and accounting solutions to businesses via its network of highly vetted freelance experts. Through our proprietary AI-powered platform, we match clients with the best-fit experts to solve problems and drive growth. Our carefully curated expert community provides a range of financial services to clients, from basic bookkeeping and accounting to highly specialized corporate development and strategic advisory.

The Role

We are looking for the right individual to bring our technology and products into the spotlight through our first ever product marketing efforts. As our Product Marketing Manager you will transform how our business grows going forward and must embrace both the opportunity and challenge. You're an ideal fit if you have a passion for transformative technology and are proactive in defining GTM strategies for Paro as well as influencing how product and tech fit into all of our brand, advertisements, communications, etc. going forward. This opportunity will require both strategic thinking and hands-on execution as we are a rapidly evolving and growing startup with a world of opportunity to become recognized for the tech company we realistically already are.

Core Responsibilities:

• Understand our freelancer and client personas and experiences to articulate the evolution of our products from current to future state, bringing material meaning to new developments
• Partner cross-functionally with Product, Engineering and Data organization to define target audiences and strategy for go-to-market efforts with new products
• Spearhead the execution of all product marketing efforts for the Marketing org, working closely with content and lifecycle teams to align on how these efforts fit into the overall marketing calendar
• Coordinate and create content (web copy, blog posts, etc.), social posts, internal and external comms, documentation and all else needed to articulate the benefits of our products

How You’ll Add Value

• 3+ years of product marketing experience and 5+ years of total professional experience
• A passion for evolving technology and storytelling
• Excellent written and verbal communication skills, as there is a heavy amount of writing and selling ideas and the technology story in this role
• Technical understanding paired with creativity, project management and planning skills 
• Great collaborator, as this role is heavily cross-functional
• Highly proactive and flexible in prioritizing and producing quality results under deadline 
• Functional knowledge of finance & accounting as well as freelance marketplaces preferred
• Bachelor's degree or comparable hands on experience

Who you are

We’re more interested in how you add to our innovative community than formal education or experience. That said, you will shine in this role if you: Believe that in order to be successful, you need to be surrounded with others who can be their authentic selves at work while driving forward the future of work with Paro. You value taking smart risks and having your colleague’s backs. You welcome challenges and are rigorous in ensuring all voices are heard. You are open to understanding each other’s experiences and communicating effectively together. At Paro we work hard, but we also want every employee to enjoy the journey. You work collaboratively, do the right thing, never settle and put your best work into everything you do.

Benefits at Paro

• Compensation - We offer a competitive based salary package depending on experience
• Benefits - We offer a comprehensive benefits package including: medical (Blue Cross Blue Shield), dental, vision, and a 401(k) plan. Paro currently does not match 401(k).
• Vacation - We offer our employees unlimited vacation, as we believe rest and recharging allows you to bring your full self into work. In addition to unlimited vacation, we observe all federal holidays and offer unique Paro Holidays during months there isn’t a federal holiday
• Office Environment - We have a beautiful, relaxed office space in River North, steps away from public transportation. We love our pets and have a pet-friendly office for your furry friends as well.
• Remote Work - Given our company’s mission to empower professionals to pursue meaningful work on their own terms, we believe we too can accomplish great things while not always together under one roof. Therefore, we accept remote employees in the following states: IL, OH, MI, AZ, WA, PA, NJ, NY, TX, IN, NV, and FL

More about Paro 

Join us as we shape the future of finance work. A mass migration to a workforce without boundaries is already underway, with many leading analysts predicting that 50% of the workforce will be freelancing by 2025. We recently raised a $25M Series B funding round led by Madrona Venture Group, with participation from existing investors Revolution Ventures, Sierra Ventures and KGC Capital, so we are ready and excited to invest in even greater growth as we disrupt the $500+bn antiquated finance and accounting industry!

We are an equal opportunity employer and are committed to building a company that embraces and celebrates diversity and inclusion. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status.

#LI-Remote
#BI-Remote