Product Marketing Manager at PartySlate

| Chicago
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Please email your resume with the subject line "Product Marketing Manager at PartySlate" to [email protected]
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Who We Are:

PartySlate is a team of 35 (and growing) individuals representing a wide variety of backgrounds and experiences. We work hard, have fun, and focus on results above all else. We are constantly building, measuring, and learning in order to build our brand, grow our digital presence, and deliver powerful results within the $143 billion events industry. PartySlate was founded in Chicago and has also launched in New York, Los Angeles, Dallas, San Francisco, San Diego, Houston, Atlanta, Miami, Boston, and more cities, with more to come. And as we expand, our talented team continues to expand, too.

PartySlate benefits include:

  • Competitive salary
  • Flexible vacation policy
  • Paid holidays and sick days
  • Health, dental, vision, and life insurance
  • Flexible spending account
  • Commuter benefits
  • Parental leave policy
  • Stocked kitchen with snacks and drinks
  • Team happy hours and outings

Who You Are:

PartySlate seeks a highly-motivated individual to join the rapidly-growing marketing team. The Product Marketing Manager will partner with leaders across the organization in marketing, product, and sales to effectively educate B2B and B2C users on the PartySlate product. The Product Marketing Manager should be a strategic thinker who can translate complex data and information into digestible marketing campaigns to attract and convert users. 

Responsibilities might include: 

  • Serve as the PartySlate product marketing expert, understanding the value, functionality, and nuances of each product feature

  • Lead creation and refinement of differentiating product positioning, value propositions and/or concepts in conjunction with the product management team

  • Educate target consumers and event companies on the core PartySlate product to generate repeat users and attract new users through word of mouth 

  • Leverage customer personas to customize strategic marketing campaigns

  • Educate customer success and sales managers on the value and benefits of PartySlate product features to effectively communicate with clients

  • Partner with product team to launch campaigns around new product features through strategic marketing channels including email, social media, website, and events

  • Partner with sales and customer success teams to create educational and sales collateral outlining the value of our product features within memberships

  • Use market research data to establish product pricing in collaboration with product and sales

  • Track and report on campaign KPIs, including open rates, unsubscribes, conversions, and more, and use learnings to drive further optimizations

  • Thoughtfully communicate learnings and insights to leadership team and across departments 

  • Utilize data to provide additional insights and implement testing and optimization strategies

  • Strong understanding of the product go-to-market life cycle and a track record of launching products in agile product development environments

  • Proactively partner with editorial, email, content, and social media teams to ensure a cohesive omni-channel marketing strategy and execution

  • Maintain PartySlate brand integrity through all product marketing communications

Qualifications should likely include:

  • Bachelor’s Degree in marketing, business, or related field

  • 3-5 years experience in product marketing, digital marketing and/or product management 

  • Strong analytical skills and ability to use data to optimize campaigns

  • Excellent writer with attention to grammatical and brand details

  • Naturally detail-oriented and self-driven individual

  • Exceptional communication skills, both written and verbal

About PartySlate:

PartySlate is a website that inspires people planning events and connects them with the leading event professionals and venues across the country and the world. Brides, grooms, gala chairs, and others use PartySlate to browse thousands of curated photos to find ideas and trends for their next events. They save what they love, then discover and contact local event professionals who can bring their party ideas to life. Whether you are planning a wedding or gala, rehearsal dinner or holiday party, birthday or Bar Mitzvah, all memorable celebrations start on PartySlate.

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Please email your resume with the subject line "Product Marketing Manager at PartySlate" to [email protected]
Apply now
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Our office is in between The Merchandise Mart and East Bank Club. There are many places close by for lunch or a quick walk along the river.
Please email your resume with the subject line "Product Marketing Manager at PartySlate" to [email protected]
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
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