Program Manager, Partner Marketing

| Chicago
We are Relativity. A market-leading, global tech company that equips legal professionals with a powerful platform to organize data, discover the truth, and act on it. The U.S. Department of Justice, 198 of top 200 U.S. law firms, and more than 70 Fortune 100 companies are among our customers who trust Relativity during litigation, internal investigations, and compliance projects.
 
Our SaaS product, RelativityOne, has become the fastest-growing product in the company's history and we have consistently been named a great workplace. As we grow, we continue to seek individuals that will bring their whole self to our team atmosphere.
 
Join us in the transformation of the legal industry and play a pivotal role in shaping the future of the practice of law and beyond.
The Program Manager for partner field marketing customizes marketing and growth plans with partners.This individual serves as a field marketer for key partner accounts and acts as a consultant for other field marketing and partner enablement professionals, leveraging marketing and sales enablement experience to drive clear, quantifiable partner growth goals.

Role Responsibilities

  • Consult other Relativity partner field marketers to increase the efficacy and efficiency of the discipline, and document and deliver best practices that are informed by the team’s successes in the field
  • Manage overall co-marketing strategy for select partners,assisting in the development and execution of integrated marketing campaigns
  • Generate creative and unique ideas for marketing tactics that drive business growth for partners and harmonize with Relativity’s law firm and corporate marketing teams’ activities
  • Work closely with other marketing teams to mobilize integrated and account-based marketing campaigns, managing projects and advocating on partners’ behalf to ensure programs such as campaigns, content, events, and promotions are delivered on deadline
  • Provide product and industry insights to shape partners’ go-to-market approach, and gather insights from partners to inform Relativity’s partner and sales enablement efforts
  • Lead go-to-market kick-offs and regular marketing reviews with partners, documenting progress with Relativity’s channel sales and customer success teams
  • Collaborate regularly with partners via Partner Plus, Relativity’s collaboration site for partners, as well as the broader Relativity Community site.
  • Prepare and deliver marketing materials for partners, including customer-facing presentations to be delivered by partner sales representatives , and train their teams on how to use resources provided by Relativity
  • Share branding and thought leadership opportunities, via Relativity as well as externally hosted media and events, with partners
  • Support the creation of partner enablement plans and execute on communications that ensure partners are informed and motivated to grow with Relativity, driving traffic to the Community as well as virtual and live events
  • Should this be worded as “manage overall co-marketing strategy”? Feels like we’re saying this person will be the acting CMO for some partners.
  • Do we see a scenario where this person would be doing some light training, as well?
  • Help create and moderate means of two-way communication with partners for sharing of competitive intelligence, market trends, purchasing criteria, and drivers of customer loyalty[
  • Demonstrate partner growth with clear, quantifiable results and returns on field marketing investments, and outline key metrics for the broader field marketing discipline
  • Celebrate partner co-marketing and co-selling wins and advise on related operations

Preferred qualifications

  • Experience supporting marketing or sales of a SaaS product
  • Advanced knowledge in the e-discovery market, including market and technology trends
  • Familiarity with business growth tactics and strategy beyond marketing, such as sales enablement and operations
  • Familiarity with Challenger sales methodology

Minimum qualifications

  • BA/BS in marketing or related discipline, and 10+years of marketing, sales, or field marketing experience
  • Demonstrated experience developing, executing, and measuring marketing strategies and go-to-market plans
  • Demonstrated experience in marketing communications and content creation
  • Demonstrated cross-functional understanding across multiple disciplines, including channel marketing, sales, operations,and services
  • Demonstrated experience with developing channel marketing tactics, including demand generation
  • Demonstrated experience leading effective presentations
  • Understanding of channel partner business models and the roles partners can play to help market and sell services and technology
  • Experience in the legal technology or services industries
  • Understanding of sales cycles and processes, and the ability to influence sales professionals and leaders to drive marketing objectives
  • Analytical and critical thinking skills, including the ability to proactively assess business challenges, propose solutions, and execute on plans to address issues
  • Excellent verbal and written communications skills, including the ability to write and edit copy for marketing collateral that is easily understandable for technical and non-technical audiences

At Relativity, we live our core values and we thrive on solving complex problems. We’re dedicated to continually improving our product and providing relentless customer service. We seek professionals that will bring their authentic and unique experiences to our teams.
 
We understand career choices are a big decision, and we thank you for considering Relativity.
 
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

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Technology we use

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Location

We’re a community of passionate, life-long learners tackling challenging problems. We care about each other and about our community.

An Insider's view of Relativity

How does your team reward individual success?

Rewarding success is one of my favorite parts of my role. Formally through annual bonus plans, thank you notes in our HR system and of course through promotions. I also like to submit nominations to be recognized at company meetings and spotlights in department newsletters. We move fast at Relativity it’s nice to slow down and just say thanks!

Jessica

Operations Manager, Customer Success and Support

How do you collaborate with other teams in the company?

On the Certification team, I develop exams and study content for our end users. To ensure that our exams are valid, I work with almost every team embracing their expertise and industry knowledge into the development process. It takes continuous interdepartmental collaboration to keep exam content accurate as the Relativity platform evolves.

Sean

Certification Specialist

How has your career grown since starting at the company?

As an Application Support Specialist, I have increased my technical knowledge in SQL database management, Network Administration, and Server Infrastructure. Prior to coming to Relativity, I had zero knowledge of e-Discovery, and now provide On-site training to our clients teaching them about the various e-Discovery tools Relativity has to offer.

Kamal

Application Specialist II

What are some social events your company does?

Our annual user conference, Relativity Fest, is such a tremendous opportunity to get one on one face time with our partners. Fest draws 2,000 platform users and practitioners from all different facets of the industry and being able to connect with them and hear their stories is extremely powerful.

Michael

Platform Account Manager

What are Relativity Perks + Benefits

Relativity Benefits Overview

We have a great selection of benefits from very competitive insurance plans to fun office perks!

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Bonuses are based on a combination of how the company performs as well as how the individual performs.
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Generous PTO
Everyone starts with 18 days of PTO, plus 11 paid holidays every year. Our office is also closed between Christmas and New Years, which does not take away from your PTO balance.
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Tax-free transportation opportunities.
Company Outings
We have our annual Summer Jam (picnic that includes friends and family), our User Conference - RelativityFest, and a holiday party each year.
Game Room
Our Cafe houses ping-pong, foosball, and a variety of arcade games - including Killer Queen (a multi-player game that is one of few in the country).
Stocked Kitchen
We have tea, coffee (including fancy espresso machines), a variety of LaCroix, soda, and many other things. We also have fresh fruit delivered twice a week in our pantry areas.
Some Meals Provided
Meals are often provided during morning or afternoon training sessions. There is also always plenty of leftover food from such meetings that employees can dive into after the attendees are finished.
Happy Hours
Different for each team, but always a great time!
Recreational Clubs
RelWOW (Relativity Women of the Workplace), Several Intramural Sports Teams (kickball, softball, volleyball, etc.), Vertikal (climbing group), Working Moms Group, Queeries, and several more.
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
All full-time employees (non-contract) receive $3,000/year to pursue professional development opportunities.
Diversity Program

Additional Perks + Benefits

We also offer a Divvy bike share discount, have Fooda discounts in the office, and offer DRYV Laundry Service for those who have workout clothes that need washing!

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