Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest. Affirm, Inc. proudly includes Affirm, PayBright, and Returnly.
Affirm is looking for someone to lead the amplification of our brand. This includes operating at the intersection of creative development and GTM, developing multi-channel plans for our brand marketing, building robust measurement systems to quantify the impact of brand marketing, working with growth marketing to ensure a full-funnel approach to all brand marketing initiatives! You will work closely with our Brand Strategy leader and Creative Director on the development of campaign concepts and partner closely with other functions in marketing - including partner marketing, integrated marketing, consumer growth, and lifecycle - in order to bring brand work to life in a high-impact, measurable way. Said another way, we want you to be a highly-experienced operator who excels at using data, connecting the dots, bringing world-class brand work to market, and delivering results!
We are looking for a Marketer who is a self-starter that can both think outside of the box and work collaboratively across marketing. This person will have oversight of brand work coming to life across channels in ways that are innovative and impactful.
What You'll Do:

• Build and lead a team that can drive the planning, creative development and execution of brand marketing campaigns across channels
• Manage media planning and measurement for all brand-amplification channels - paid and unpaid
• Apply expertise of marketing colleagues to bring brand marketing to life in a way that optimizes results across marketing's key goals/metrics
• Manage internal and external resources responsible for amplifying our brand campaigns across awareness-driven channels
• Provide leadership and partnership to key business partners including legal, finance, and the C-suite
• Craft a clear roadmap and plan, demonstrating how brand will tie to critical metrics throughout the funnel

What We Look For:

• 15+ years experience, preferably with time spent in a dynamic start-up environment and/or a public company.
• Data-driven, self-starter, creative, problem-solver, critical thinker.
• Collaborative demeanor; ability to bring people together.
• Experience working across matrixed organizations to drive desired outcomes.
• Strong communicator who is comfortable selling ideas both internally and externally
• Agency and people management experience
• Comfortable with tight deadlines and a fast-paced environment where things move and change quickly
• Track record of building impactful programs from scratch and successfully working with C-suite executives
• Proficient in performance marketing/working with performance marketing teams
• Strong understanding of marketing analytics and experience working closely with an analytics team
• Innovative approach to using data, tackling media planning and measurement

Location - Remote U.S.
Grade: USA32
Please note that visa sponsorship is not available for this position.
#LI-Remote
Affirm is proud to be a remote-first company ! The majority of our roles are remote and can be located anywhere in the U.S. and Canada (with the exception of the U.S. Territories, Quebec, Yukon, Nunavut, and the Northwest Territories) unless the job indicates a different global location. We are currently building operations in Spain, Poland, and Australia. Employees in remote roles have the option of working remotely or from an Affirm office in their country of hire, and may occasionally travel to an Affirm office or elsewhere for required meetings or team-building events. Our offices in Chicago, New York, Pittsburgh, Salt Lake City, San Francisco and Toronto will remain operational and accessible for anyone to use on a voluntary basis, subject to local COVID-19 guidelines.
All full-time jobs at Affirm (excluding interns and apprentices) are tied to a transparent grade-based pay range taking location into account.
[Colorado Candidates] In accordance with Colorado's Equal Pay for Equal Work Act , the grade for this position in Colorado is listed above. You can find the Colorado base pay range and benefits here .
If you got this far, we hope you're feeling excited about this role. Even if you don't feel you meet every single requirement, we still encourage you to apply. We're eager to meet people who believe in Affirm's mission and can contribute to our team in a variety of ways-not just candidates who check all the boxes.
Inclusivity:
At Affirm, People Come First is one of our core values, and that's why diversity and inclusion are vital to our priorities as an equal opportunity employer. You can read about our D&I program here and our progress thus far in our 2021 DEI Report .
We also believe It's On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.
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