Braze
Where your passion is welcome and your impact is real.
Chicago, IL

Senior Enterprise Marketing Manager

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WHO WE ARE

Braze delivers customer experiences across email, mobile, SMS, and web. Customers, including HBO, Disney, Guardian, Burger King, Seamless, Delivery Hero, and Venmo, use the Braze platform to facilitate real-time experiences between brands and consumers in a more authentic and human way. And we do it at scale – each month, tens of billions of messages are sent to a network of over 2 billion active users through Braze.

Need more proof? Braze was named a Leader in the Gartner Magic Quadrant for Mobile Marketing Platforms in 2019 and the Forbes Cloud 100. The company has also been selected as one of Inc. Magazine’s Best Places to Work (2019 and 2020), and Crain's Best Places to Work in NYC (2019 and 2020). Our London office has also been Great Place to Work-Certified for 2021 by Great Place to Work UK.

WHAT WE'RE LOOKING FOR

Braze is looking for a Senior Enterprise Marketing Manager to develop and execute the go-to-market strategy for enterprise accounts in North America. You will own campaign execution end to end, with a focus on creating account-based programs and leveraging pre-existing marketing programs to generate and accelerate enterprise account revenue. You are a data-driven marketer who  continuously optimizes campaigns to create multi-touch programs with a strategic focus on account personalization, one-to-one, and one-to-few experiences. Your skill set includes a combination of account based and lifecycle marketing, and working with and enabling sales stakeholders. This position reports into the Regional Marketing Director, North America.

WHAT YOU'LL DO

You will be the lead for the development of all programs for our Enterprise accounts, meaning you will strategize, evaluate, and collaborate with internal cross-functional teams to efficiently carry out creative integrated campaigns factoring in events and digital. You will utilize the resources available to manage Enterprise-segment marketing programs that successfully engage key contacts at target accounts and ultimately generate and accelerate sales opportunities. With years of professional marketing experience under your belt, you will use your marketing expertise to provide clear task management not only for yourself, but others as well. 

You will do this by:

  • Ideating and executing 1:few and 1:many account based marketing campaigns in close collaboration with relevant stakeholders to drive engagement at a subset of target accounts
  • Developing multi-touch marketing programs that deliver engaged leads to sales
  • Working with customer marketing to ensure that you’re creating programs that will drive upsells, cross sells and renewals for our enterprise accounts
  • Leveraging global and regional demand generation programs, and further customizing for the enterprise segment
  • Ensuring alignment with sales leadership on priorities and areas of opportunity within key accounts and prioritized industry verticals
  • Owning reporting and analysis on enterprise marketing programs, ensuring programs perform against goals and are continually optimized
  • Driving the development of thought leadership and sales enablement content for enterprise accounts including but not limited to playbooks, email campaigns, etc.
  • Leading all communications to the Enterprise Sales team and NA Sales leadership on program enablement and results reporting. 

WHO YOU ARE

You are a thoughtful and creative marketer that has previous experience marketing to enterprise accounts. You are able to strategize and execute successful campaigns, prioritize issues and propose solutions. Your thoroughness and attention to detail enables you to serve as a mentor to others. You can take the lead on projects and provide constructive feedback to help team members grow and drive growth. You are a strategic thinker with the ability to adapt, as needed, in a high-growth environment.

Requirements:

  • 3-5 years experience in account-based marketing for B2B SaaS organizations, focused on enterprise accounts
  • Experience partnering directly with sales leadership to jointly pursue new pipeline, accelerate deals, and close business
  • Ability to collaborate with other internal departments to create a positive company-wide team effort for commercial account marketing programs
  • A self-starter with the ability to work independently and as part of a team
  • Not afraid to try new things – driven to constantly improve results
  • Knowledge of Marketo, Salesforce, Demandbase and other marketing tools is a plus

WHAT WE OFFER

  • Competitive compensation that includes equity
  • Generous time off policy to balance your work and life, including paid parental leave
  • Competitive medical, dental, and vision coverage for you and your dependents
  • Collaborative, transparent, and fun loving office culture

Braze is deeply committed to diversity, equity and inclusion and making our organization a place for all individuals regardless of race, religion, national origin, age, sex and gender identity, sexual orientation, pregnancy status, familial status, disability status, veteran status, genetic information or any other protected class. We are also committed to providing reasonable accommodations to qualified individuals with disabilities. If you are selected to interview, to request an accommodation either as part of the interview process or during your potential employment with Braze, please let your recruiter know and a member of our People Relations team will follow up with you.

If you are a California resident subject to the California Consumer Privacy Act, click here to understand how Braze processes your personal information and how you can exercise your rights.

If you are located in the EU or UK visit our privacy policy to understand how Braze processes your personal information and how you can exercise your rights.

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What are Braze Perks + Benefits

Braze Benefits Overview

Our health, dental, and vision plans are among the best out there — a happy team member is a healthy one. Our flexible time-off policy lets you balance your work and life in the way that suits you best, and includes paid parental leave. Globally, we support you as you plan for your future, through regionally tailored programs like 401(k) matching through Betterment in the US. When it comes to snacks in the office, we've got you covered — and lunch is on us every single day. When it comes to engaging in the community, we take it seriously. Each year we send team members to conferences around the world to engage with the developer community and learn the latest and greatest updates in all of the technologies we use. And lastly, we support your professional growth through formal career pathing, the Braze University learning platform, and ongoing enablement to foster success. Want more? Further your education with tuition reimbursement.

Culture
Volunteer in local community
Partners with nonprofits
Team based strategic planning
Pair programming
Open office floor plan
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
We have a number of ERGs to help enhance our employees' experience while working with us. Including Asians@Braze, Black@Braze, Femmentor, Healthy Minds @ Braze, Jews@Braze, Parents@Braze, Pride@Braze
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Pet friendly
Recreational clubs
Professional Development Benefits
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education stipend

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