Senior Manager Public Relations

| Chicago
Home Chef is building new ways to navigate the booming meal kit delivery industry. Our team is a unique mix of creators, chefs, entrepreneurs, and trailblazers and we’re growing quickly. Our customer-first mentality, combined with a zest for supporting our peers, helped us bring home Built in Chicago’s Startup of the Year Moxie award in 2017. If you’re ready to be part of the action, we’re ready to connect with you. There are no limits to where we can go together.
Summary of Responsibilities:
The Public Relations Senior Manager will be responsible for helping grow awareness and demand for Home Chef. This person will own all aspects of public relations and organic social media and work closely with various Home Chef departments.

Lead Brand PR Strategy, Planning and Execution:

  • Develop and manage a robust public relations strategy to amplify Home Chef’s awareness and brand story amongst consumer, trade, tech and business media
  • Create an innovative engagement plan that leverages seasonal moments and relevant trends to garner positive media coverage
  • Work with stakeholders across the organization to develop communications strategies to support new products and corporate news
  • Monitor and analyze PR coverage and media program performance
  • Monitor and provide recommendations related to key trends in the industry, in media, and with consumers
  • Collaborate with Kroger’s communications team to support Home Chef’s PR initiatives

Lead Social Media Strategy

  • Provide strategic guidance and oversight on the editorial social calendar (Facebook, Twitter, Instagram, The Table Blog)
  • Identify opportunities to leverage social content for digital ads and amplify influencer content across social channels

Manage the Social Media Team

  • Lead the two-person social media team
  • Provide coaching, guidance and development to team

Internal and Executive Communications

  • Connect the broader Home Chef organization through best in class internal communications, including managing monthly executive communications and quarterly town hall meetings
  • Partner with Home Chef leadership on messaging needs for internal and external speaking engagements
  • Provide additional direction and writing support to internal communications as needed
  • Identify relevant external speaking opportunities for leadership
  • Lead media training of employees as needed

Ongoing Media Relations

  • Develop and deliver clear, engaging, persuasive and on-brand messaging
  • Develop and activate key relationships with local and national media, digital influencers and other relevant partners to increase Home Chef’s media share of voice
  • Partner with Marketing team to maximize Home Chef content, partnerships and promotions
  • Manage external agency partners
  • Manage issues and crises as needed
  • Respond to inbound PR and media relations requests
  • Develop and maintain press collateral and press library

Qualifications/The requirements listed below are representative of the knowledge, skill, ability and/or other characteristics needed for this role. Reasonable accommodations may be made to enable individuals with disabilities.

  • 5+ years of experience in public relations or media relations at a brand or agency (preferably both)
  • A track record of strategic leadership, securing media coverage around press release announcements, and keeping brands relevant through ongoing evergreen coverage
  • Food industry experience a plus
  • Experience with consumer-focused brand or start-up preferred
  • Completion of a four-year degree program in a related field

Perks and Benefits:- Candidates can experience Home Chef as a customer - enter promo code PEOPLE30 for $30 off your first order!- Direct access to senior management – our leadership team works alongside our team members every day- Comprehensive medical, dental, and vision insurance- Generous paid time off (PTO) policy- 401k program - Flexible spending accounts for qualified medical, dependent care, parking, or transit expenses- Free water taxi, discounted gym membership, and daily bike storage for Wrigley building employees- Cold brew coffee on tap at no charge- Employee discounts for Home Chef meal kits- Free lunch every Friday and snacks and beverages on hand every day- Casual dress Home Chef is an equal employment opportunity employer

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Technology we use

  • Engineering
  • Product
    • JavascriptLanguages
    • RubyLanguages
    • ReactLibraries
    • Ruby on RailsFrameworks
    • PostgreSQLDatabases
    • OptimizelyAnalytics
    • IllustratorDesign
    • SketchDesign

Location

Located in the iconic Wrigley building, our location offers the best of the Loop and River North. Close to transportation, restaurants & shops.

What are Home Chef Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Stocked Kitchen
Some Meals Provided

Additional Perks + Benefits

Direct access to senior management – our leadership team works alongside our team members every day. Flexible spending accounts for qualified medical, dependent care, parking, or transit expenses. Free water taxi, discounted gym membership, and daily bike storage for Wrigley building employees. Cold brew coffee on tap at no charge (Wrigley office location). Employee discounts for Home Chef meal kits. Candidates can experience Home Chef as a customer - enter promo code PEOPLE30 for $30 off your first order!

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