Senior Marketing Analyst at Tock

| Chicago
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About Tock

Tock is the only all-in-one system for reservations, takeout, delivery, and events. We are changing the way restaurants, wineries, and culinary event organizers run their business and how guests explore, discover, and book at these places all around the globe. 

Tock’s explosive growth:

  • Awarded Fast Company's "Most Innovative Companies" for 2021
  • Awarded Built In’s “2021 Best Places to Work”
  • Awarded America’s Hottest Brands of 2020 by AdAge 
  • Announced an exclusive partnership and integration with Chase Pay & Ultimate Rewards and WineDirect
  • Won Chicago Tribune's "Game Changer" Award for industry innovation
  • Reached a global customer base of 30 countries operating in 200+ cities
  • Processed over $1 billion in prepaid reservations
  • Featured in: New York Times, Bloomberg, GQ, Vice, Wired, Food & Wine, Eater, Skift Table, Chicago Tribune, Crain's Chicago Business, New York Post, and more
  • Named one of 2019's 50 Startups to Watch

About the position

As a member of Tock's growing marketing organization, you'll be part of a dynamic group, working alongside some of the world’s best Chefs, accomplished entrepreneurs, and world-famous restaurant owners. The ideal candidate is interested in working in a startup environment and is excited about the restaurant and hospitality industry.

As the Marketing Analyst, you will use advanced analytics and visualization to measure the performance and effectiveness of digital channels and marketing campaigns to drive overall media efficiency and effectiveness.  You will take the lead on leveraging our internal tools to create segments for marketing campaigns, as well as, report out on various Marketing projects. This includes email campaigns, paid media, website traffic, inbound sales leads, email list management, and any other projects requiring supplemental analytic support to properly execute. 

This role will need to partner across functions with key stakeholders in Sales, Product Development, IT and agencies, to activate and optimize marketing to drive further growth and efficiencies.

What we're looking for

  • Bachelor's degree in an analytical field or equivalent experience
  • 5+ years of work experience in an analytical marketing role with a good understanding of data science methodology 
  • Excellent written and verbal communication skills
  • Strong work ethic and high level of professionalism
  • Must be a quick learner with the ability to multi-task in a fast-paced environment
  • Proficient in Microsoft Excel or Google Sheets
  • Proficient in writing SQL queries 
  • Familiarity with or ability to quickly learn the following platforms:
    • Google Analytics
    • Google Ads
    • Redash (or other querying tools)
    • Salesforce
    • Email Marketing & Audience Management Platforms
    • Facebook & Instagram & LinkedIn & Twitter

What you’ll do

  • Create a marketing measurement plan using analytical methodologies to quantify the impact and value of digital channels such as paid and organic search, email, media, social, and influencers, and using data visualization and reporting to communicate the results across various KPIs.
  • Develop ROI metrics that align with our internal goals to gauge project performance and quantify the impact on our organization
  • Analyze and measure the effectiveness of existing campaigns and projects and identifying areas of opportunity
  • Automating existing processes to streamline reporting cadences
  • Optimizing projects that require ongoing data support to properly execute such as building email marketing lists across Marketing and Sales.
  • Devise and assess procedures and methods for data collection to gain additional business insights
  • Track and forecast trends in sales and marketing, and analyze in detail the data collected to provide leadership with thorough reports and results
  • Create attribution models that factor in a multi-device, multi-step consumer journey, with multiple engagement points contributing to conversion.
  • Partner with brand teams and agencies to ensure campaigns have the right level of measurement planning, aligning on KPIs and success criteria, as well as consulting on in-flight optimizations.
  • Nurture an analytics and data-driven mindset across business teams through close collaboration with stakeholders to achieve business results.

What we offer

  • Competitive salary
  • Full benefits (medical, dental, vision), 401k
  • Paid time off
  • Paid parental leave

How to apply

Complete the short application below and submit a resume and cover letter.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • TypeScriptLanguages
    • D3JSLibraries
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • HBaseDatabases
    • HiveDatabases
    • MariaDBDatabases
    • MemcachedDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • FigmaDesign
    • JIRAManagement
    • WordpressCMS
    • SalesforceCRM
    • Constant ContactEmail
    • MailChimpEmail
    • SendGridEmail

Location

Tock's headquarters is in the West Loop close to public transit, the highway, and all of the neighborhood's best restaurants and hotspots!

An Insider's view of Tock

What’s the vibe like in the office?

The best way I can describe it is “chill focus”. It’s much different than the kitchens I came up in. The best part about working here is the people. No one is here simply for a paycheck, but to be a part of something bigger. Everyone helps move the company forward while still being a great person.

The 8 foot dinosaur watching over us helps too.

Jeremy

Hospitality Manager

What does your typical day look like?

Every day in sales here is different than the last, and we have the flexibility to create our own schedules. Some are spent researching and reaching perfect matches for Tock, some are spent meeting with some of the world's best chefs in the coolest cities, and some are spent rolling up our sleeves and ensuring successful onboarding for our clients.

Brian

Sales Development Executive Team Lead

What makes someone successful on your team?

A successful member of our team needs to be determined, passionate about our product and the success of our partners, persistent and flexible in trying new ways to reach potential new partners, and organized to easily manage your deals and leads. An optimistic and friendly attitude also goes a long way!

Maggie

Senior District Account Executive

What unique initiatives do you have that encourage innovation?

For those that love food and eating out, what if I asked you, where should I go to dinner. What would you say? Tough question, right? The restaurant scene in Chicago and across the entire world is more crowded now than ever before. So at Tock we’re helping restaurants compete and succeed with tools to make them better businesses.

Dan

Director of Design

How do you collaborate with other teams in the company?

I've never worked with a more collaborative, talented, and hard-working group of people, across all of our teams. Everyone is willing to learn and adapt as the company grows and scales. Not only do all departments have full visibility into what the others are doing, but we actively seek out ways to help and improve lines of communication.

Huong

Director of Account Management

What are Tock Perks + Benefits

Tock Benefits Overview

Competitive salary
Full benefits (medical, dental, vision), 401k
Paid time off
Paid parental leave
Free daily lunch + stocked fridge
Nitro coffee and wine on tap
Friday afternoon happy hours
Pre-tax commuter benefits
Happy hours + company outings
BYOD (bring your own dog) to work
Working with the world's best chefs and restaurateurs

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Life insurance is equal to 60 times an employee's annual salary.
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Generous Parental Leave
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Happy Hours
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
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