Senior Product Marketing Manager

| Chicago


We connect customers to the brands they love by way of a thriving marketplace and a members-only service that provides benefits across 140+ of the best online stores. Our members save time and money with benefits including free 2-day shipping, easy 2-click checkout, and free returns all while we help them stay up on the latest trends that appeal. 

For merchants, we’re driving eCommerce business, producing insights with a growing data analytics practice to boot. With a powerful two-sided network and a robust data platform, we’re creating an eCommerce win-win, helping retailers compete. The landscape of retail is changing and we’re here to empower retailers to take their place in that exciting evolution.

We have people in offices around the world: Headquartered in Chicago, with offices in Conshohocken, PA (Philly area), New York, San Mateo and Krakow, Poland. We hustle to get things done, creating wins for customers, merchants and each other.


The Senior Manager of Product Marketing will be focused on helping ShopRunner deliver great products to our customers and creating a plan for how to do so at scale. 

This includes working with Product and Engineering early in the development process to align on product/market fit, and also collaborating across the Marketing, Support and Sales teams to make sure the world knows about these new products and features. This person will work closely with Product Management to define and quantify the market opportunity, pricing and packaging, and the value proposition and positioning of our Retailer facing products. This person will also lead the creation of foundational launch materials such as messaging, demos and other sales support materials, as well as evergreen product marketing strategies to drive adoption of our product suite. 


  • Work with the Product team and executive management to create the high-level story arc on product portfolio, and go-to-market strategies for each product therein.
  • Architect Product Marketing processes—i.e. How Product marketing will collaborate with Product, Engineering, and Research during development and Sales, Partner Success, Analytics, and Product on go-to-market strategy.
  • Develop Product Marketing strategies at both the foundational and differentiating levels:
    • Create master deck slides for Sales and Partner Success team to use when pitching our ENT products
    • Create one-page documents to be shared as needed with prospects and partners, and included on our Partner Developer Wiki
    • Create a sales and account marketing enablement document and process. The document should contain details on what the product is, why the partner will benefit, what the work required is to implement, any case study details resulting from live partners, and FAQ
    • Create product positioning and messaging for our ENT product portfolio
    • Determine where and how ShopRunner should be showing up to break through the crowded B2B retail technology space, i.e. conferences, case studies, thought leadership, content marketing, etc.
    • Partner cross-functionally with PR, Brand, Sales, Partner Success, and Analytics to execute on these opportunities by product, measure their success, and evolve strategy based on learnings


  • 5-7+ years of experience in B2B product marketing (ecommerce experience is ideal)
  • Strong Communication Skills. You can distill complex information into actionable insights for diverse audiences. You are adept at communicating technical concepts to non-technical audiences, and translating into various media (PowerPoint, Keynote, case studies, etc.).
  • Cross-Functional Player. You can work with diverse stakeholders to understand requirements, set expectations, and report progress. You are excited to collaborate with various team members from product managers to sales professionals.
  • Analytical Acumen. You understand value drivers within retail / ecommerce and are capable of partnering with Product and Analytics to determine the most salient data points articulating the value of a Product and develop a plan to tease out those data points.
  • Retail Knowledge. In-depth understanding of the retail / ecommerce landscape, challenges, opportunities, and drivers; ability to craft a compelling story about the impact a product will have on a partner’s ecommerce business.
  • Bias for Action. You know how to create a plan, build consensus and make things happen.
  • Enthusiasm. You are excited about working in a startup environment but are unfazed by the ambiguity and dynamic culture that come with it.

We want you to bring your whole human self to work every day. We accept you for who you are and consider everybody on an equal opportunity basis without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages


The beauty of our office is you can get everything you need, without ever having to leave the building. Food, post office, gym.... take that, winter!

What are ShopRunner Perks + Benefits

ShopRunner Benefits Overview

From generous PTO to weekly work-from-home, amazing parental leave, and volunteer time off, we've crafted the kind of benefits plan that supports a stellar employee experience! When you join ShopRunner, you get best-in-class healthcare for you and your family, 401k matching that vests immediately, an annual educational budget, and meaningful company options that give all Shoprunners some skin in the game. It’s all part of our culture of creating an environment that allows you to be your best self at work.

Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Documented equal pay policy
Diversity manifesto
Mean gender pay gap below 10%
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
ShopRunner values what our employees can do, not what time they sit down at their desks. We work hard and we show up, but we don't punch in and out.
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Our employees receive 8 hours per year of paid volunteer time.
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Baseball games, holiday parties, darts, trivia, parties on our patio -- we make time to get to know one another and have fun.
Game Room
No game room, but we do have board game and trivia nights!
Stocked Kitchen
Some Meals Provided
We provide free breakfast on Monday. Employees get free lunch on Thursday.
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
We sponsor conferences, our teams speak at conferences, and we offer an annual reimbursement program for continuing education.
Tuition Reimbursement
Lunch and learns
Our lunch and learns run the gamut, and have included everything from product demos, to financial advising, trends in ecommerce, and interview training. We make time to learn from one another.
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, Cross-department program, Career mentoring, Leadership mentoring.
Continuing Education stipend
Time allotted for learning
ShopRunner sets up quarterly hack weeks, where we focus on new ideas and special projects.
Online course subscriptions available
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