Senior Segment Marketing Manager, Enterprise at Litera Microsystems

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Litera, headquartered in Chicago, IL, is a fast-growing software company and one of the leading legal technology suppliers in the world. Serving over 90% of the world's largest law firms, our software is used by hundreds of thousands of lawyers every day. As a company recently selected for Crain's Best Places to Work in Chicago, we believe professional development, rewards programs, open communication, and transparent leadership all contribute to a unique and open work environment. Our employees are driven, energetic, passionate, and have the ability to make a direct impact on the future of the company.

We are hiring for the position of Senior Segment Marketing Manager, Enterprise, to join our expanding marketing team and spearhead our growth within the largest law firms in the world. This role is a key one for the business and will present the right person with an opportunity to take their career to the next level. Suitable candidates will have a strong understanding of all the elements of a marketing department and how they can be brought together to create compelling account-based marketing campaigns.

Who You Are:

  • The right DNA: Self-starter, inquisitive, proactive, unafraid to take action, agile thinker and desire to be exceptional
  • Instinct for commercially effective marketing
  • Thrive on the challenge of unlocking the key to decision-making at target accounts, delivering the targeted campaigns which facilitate that, and seek to continually optimize performance
  • Comfortable with ownership and accountability for key aspects of the enterprise law company marketing strategy
  • Excellent interpersonal skills, and comfortable especially when dealing with senior executives and sales teams

Key Responsibilities:

  • Partner with our Enterprise Sales and Customer Success teams to align target account profiling & planning, defining key stakeholders and messaging; and maintaining alignment across all activity within the account, and support associated pipeline goals
  • Create annual and quarterly marketing plans that focus on sourcing new opportunities and/or accelerating existing opportunities within top-tier accounts
  • Create disruptive 1:1 account and 1:few industry-relevant campaigns to consistently establish new touchpoints and expand our sphere of influence within enterprise-sized law firms
  • Work with the digital marketing, event marketing, content marketing and product marketing leads to build multi-tiered initiatives which are cohesive – customized for the very largest accounts and appropriately segmented for the remainder
  • Evaluate, select and manage vendors that contribute to account-specific programs including marketing technology, agencies, direct mail providers, and fulfilment services
  • Plan and execute multiple campaigns at a time, sometimes with short turnaround deadlines
  • Track and analyze campaign performance. Use the findings toto optimize our approach and guide future campaign efforts
  • Demonstrate the ROI of programs to the business and establish the ABM approach as both market-leading and a key part of our Go-To-Market in the legal space

Qualifications:

  • Minimum of five years related experience of B2B marketing developing and executing multi-channel marketing campaigns
  • Have proven experience with ABM initiatives, including having run such initiatives at scale
  • Proven success combining creative thinking skills with the ability to create accurate forecasts and implement programs on time, within budget, and in support of strategic goals and objectives
  • Comfortable with marketing automation tools (preferably HubSpot) and CRM (preferably salesforce.com)
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • SpringFrameworks
    • AccessDatabases
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • SQLiteDatabases
    • IllustratorDesign
    • PhotoshopDesign
    • Aha!Management
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • SalesforceCRM
    • HubspotEmail
    • HubspotLead Gen

Location

Our office in Riverside Plaza looks over the river, is close to several train and bus stops and a short walk away from restaurants downtown.

An Insider's view of Litera Microsystems

How do you collaborate with other teams in the company?

Our culture is heavily focused on collaboration and growth, and everyone is approachable, from the CEO right through to the developers. Though I'm in sales, I regularly speak with our customer success, product, and marketing teams.

Abhijat

Director of International Sales

How has your career grown since starting at the company?

The best part of working here has been the opportunity to grow and learn. I started when I was 23 and have had many different roles and responsibilities on my journey with the company.

Nick

Senior Consultant

What is your vision for the company?

At Litera Microsystems, we know that a great culture emerges from the people you hire. We hire the best and brightest, and take pride in taking care of our employees who in return, take care of us and our clients.

Brittani

VP of Human Resources

How do your team's ideas influence the company's direction?

I'm inspired by the talented group of people I work with. One of the many benefits of working with a small company is that everyone has a direct impact on the outcome of our business. There is a sense of pride and ownership.

Kim

Business Analyst

What are Litera Microsystems Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Professional Development Benefits
Job Training & Conferences

Additional Perks + Benefits

Our benefits package goes beyond health insurance, PTO and 401ks. We provide our employees with plenty of opportunities for volunteering, flexible work hours, options to occasionally work from home, snacks in the kitchen and group happy hours.

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