Strategic Marketing Manager

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SPINS, a Chicago-based SaaS company, is seeking to add a Strategic Marketing Manager to its growing team.

By leveraging SPINS’ industry-leading proprietary data and analytics, our technology enables deeper, more engaged relationships between Retailers, Brands and Consumers through our platform, web, and mobile products.

We are searching for an individual that has experience in the Natural, Organic, Health & Wellness industry and will enable provide valuable insights and solutions to drive sales. 

WHO ARE WE?

  • We eat collaboration and curiosity for breakfast
  • We communicate quickly and succinctly
  • We believe in roles instead of jobs
  • We take initiative independently and hurdle challenges together
  • We discuss, debate, decide and do with the same rapidity as we iterate our platform
  • We are a talent ecosystem whose health is predicated on each individual’s ability to support every other individual’s success.

WHO ARE YOU?

  • Someone energetic, empathic and earnest
  • Someone who wakes each morning thinking of which opportunity they will grab today
  • Someone that refuses to give up when the path isn’t paved
  • Someone that consistently delivers quality work on schedule
  • Someone who would rather build the right tool to do the job than wait until they’re handed one
  • A creative thinker as adept at looking at the Big Picture as they are at the details
  • An obsessive perfectionist that knows when to put down the paintbrush and ship
  • The kind of person that can expertly use an Onion headline as an analogy in a serious strategy meeting.

WHAT DO WE NEED?

The Strategic Marketing Manager, situated within the Marketing Strategy vertical, and reporting directly to the VP of Marketing, will act as the primary marketing point of contact for key SPINS business units (“clients”), working with them to design campaigns to launch their initiatives, including new and revised solutions, events, and other news to current SPINS clients and to the broader retail marketplace. Within the marketing team, the Strategic Marketing Manager will work seamlessly with the Marketing Production team to translate their clients’ vision and best practice into sales collateral, email campaigns, thought leadership pieces, and into the SPINS website. 

Additionally, as part of the Marketing Strategy Vertical, the Strategic Marketing Manager will be part of the group responsible for developing marketing strategy for SPINS in line with company objectives, helping increase leads to the business and equity for SPINS locally and throughout our North American market.

WE'LL BE COUNTING ON YOU FOR...

As a member of the Strategic Marketing vertical, you'll assist with curating and maintaining a total SPINS marketing communications and event calendar. You'll think strategically about how to bring SPINS to the marketplace (i.e., events, tradeshows) and you will identify partners and relationships and maximize their benefit to SPINS. You'll be responsible for curating and maintaining a list of conferences, tradeshows, events and forums along with their dates and audiences as a resource to match the needs of our internal clients.

YOU PROBABLY HAVE... 

  • Bachelor's Degree in Marketing or relevant field
  • 5-7 years of working experience in account management, marketing within an organization or an agency
  • Strong communication and interpersonal skills
  • Client-first mindset
  • Ability to problem-solve, looking ahead for potential roadblocks and addressing them proactively with creativity
  • A deep sense of ownership and pride in their work
  • Systems of organization that enable quick retrieval of pertinent information and ensure nothing is lost in translation throughout the product launch process
  • Passion for being a brand ambassador of SPINS to our clients and an ambassador of the SPINS Marketing team to his/her clients.
  • Confident and dynamic personality
  • A strong understanding of the retail landscape, with direct CPG or retailer experience
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Location

We are just steps from the Merchandise Mart, located in the bustling River North neighborhood of Chicago.

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