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Strategy Manager - Living Social

| Chicago

 

Groupon’s mission is to become the daily habit in local commerce and fulfill our purpose of building strong communities through thriving small businesses by connecting people to a vibrant, global marketplace for local services, experiences and goods. In the process, we’re positively impacting the lives of millions of customers and merchants globally. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success. If you want to take more ownership of your career, then you're ready to be part of Groupon.

 

Our Marketing team takes our diverse businesses to market - positioning our brands with consumers, translating that to engaging marketing actions, delivering an exceptional experience that connects them to our merchants and in turn drives business growth.

 

As a Strategy Manager, you will own the Marketing strategy behind Living Social, a Groupon brand.  This position requires critical thinking, a bias for action, strong communication, problem solving skills, ability to self-start and comfort with ambiguity.

 

To be successful in the role, you will need strategic experience to enable you to define realistic plans, think creatively, analyze impact, and execute daily. You lead with an audience first mindset, and have firsthand knowledge on how to project manage compelling campaigns that drive consumer action. In addition, you should have outstanding collaboration and relationship building skills.

 

We're a "best of both worlds" kind of company. We're big enough to have resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact. We're curious, fun, a little intense, and kind of obsessed with helping local businesses thrive. Does that sound like a compelling place to work?

 

You Will Spend Time on the Following:

  • Dig into Living Social performance data to determine the strategy for the Brand go forward including:

    • Role of the Living Social Brand

    • Brand Positioning

    • Acquisition strategy

    • Owned and Paid channel plans

  • Partner with the Revenue Management team to react to business trends with levers in real time

  • Own the Creative Brief and work with Design to bring the Marketing messaging to life through engaging creative

  • Build large-scale campaign plans (Holiday, Mother’s Day), aligning all partnering teams to a common goal

  • Drive innovation by testing new, creative Marketing messages

  • Collaborate with Product teams to deliver new Marketing tools and capabilities

 

We’re excited about you if you have:

  • A bachelor's degree in business, marketing, or similar

  • 6-8 years of experience in management consulting or e-commerce

  • Strong organizational and project management skills

  • An appreciation for deadlines and are efficient and organized, like a human filing cabinet

  • The ability to thrive in a fluid and dynamic fast-paced environment, and embrace ambiguity

  • A deep understanding of how to interpret and present data and insights clearly while driving action and results

  • A general understanding of creative processes, which would assist you in hosting briefs with the design team

  • Experience running brand, marketing, and advertising initiatives and/or situational assessment, strategy, and tactical plan development

Groupon provides a global marketplace where people can buy just about anything, anywhere, anytime. We’re enabling real-time commerce across an expanding range of categories including local businesses, travel destinations, consumer products, and live or lively events. At the same time, we are providing advertising options and tools that merchants can use to grow and manage their businesses. Culturally, we believe that great people make great companies and that starting with the customer and working backward moves us forward. Community matters to us on an internal, local and global scale—it’s fundamental to our company’s growth and to the well-being of the world at large. We also value self-awareness, candor, lunch and WiFi. If we match with you, please apply to join us.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PythonLanguages
    • RubyLanguages
    • FluxLibraries
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • DjangoFrameworks
    • Ember.jsFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • AccessDatabases
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • TeradataDatabases
    • IllustratorDesign
    • PhotoshopDesign
    • BasecampManagement
    • JIRAManagement
    • SalesforceCRM

Location

Our headquarters is nestled alongside the Chicago River in the bustling River North neighborhood, close to both blue and brown line CTA trains.

An Insider's view of Groupon

How would you describe the company’s work-life balance?

Groupon provides an environment where I can strive for maximum work-life effectiveness, room for growth, and there is always something new to do. I enjoy spending lots of time at work because I love what I do; the hours are not burdensome, Groupon fits me. I define success in my own terms & Groupon provides us with the flexibility to be successful.

Milan

Senior Manager of Operations

What kinds of technical challenges do you and your team face?

We are working on arriving at the optimal attribution models across different areas of our business. For example, the attribution of a purchase to a specific experience — a home page feature, an email, a push notification — likely has a different window of time where we can reasonably say a specific purchase is a result of a specific experience.

Kristi

Data Scientist

How has your career grown since starting at the company?

Here at Groupon, what you do matters. I got my start at Groupon as an intern and have had the opportunity in the past (almost) 5 years to build out a global volunteer program that has engaged over 5,000 employees in over 63,000 hours of service supporting the work of close to 650 nonprofit organizations.

Alicia

Program Manager, Employee & Community Engagement

What projects are you most excited about?

Recently, we committed to having 100% of our job descriptions reviewed for gender balance by the end of 2018. Also for 2018, work will continue with our Employee Resource Groups, who play a pivotal part in the attraction and selection of diverse top talent, and themselves can be developed and promoted into company leaders.

Carlos

Head of Diversity Recruitment

What are Groupon Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Perks & Discounts
Casual Dress
Commuter Benefits
Game Room
Recreational Clubs

Additional Perks + Benefits

Fitness benefits. Free office shuttles. Paid parental and family leave. Comprehensive sales training program. Sense of joy. Onsite cafes. Unlimited Routine Time Off (RTO). Flexible spending accounts. Life & AD&D insurance. 401(k). Disability coverage.

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