VP of Marketing

| Hybrid
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Company Description

M1 is a young, rapidly growing Fintech company based in Chicago. We believe the current tools used to invest, borrow, or spend your money are woefully undershooting what’s possible given new technologies. That’s why we’re rethinking what’s possible and building the tools to empower people to make the most of their money.

We built a one-of-a-kind, free automated investing platform. People can easily create and automate a personalized portfolio. And, it’s free. There has never been an easier, more convenient, or less expensive way to invest in what you want.

We manage hundreds of millions of dollars, are signing up thousands of new customers each week, and have rave reviews from our userbase. But we are not done. We’re just getting started and have ambitious plans to take on an entrenched industry. Join us and help build the future of personal finance.

Job Description

The VP of Marketing will lead all marketing and growth efforts at M1 and report directly to the CEO. Given the stage of company, every M1 employee has an objective of growth. But, the VP of Marketing will be uniquiely responsible for creating and operationalizing a growth engine to quickly and cost effectively acquire users and assets.

Responsibilities will include:

  • Own the marketing strategy and funnel needed to drive overall business success
  • Create a growth engine that attracts, engages, and retains users and assets
  • Oversee the strategy, development, and execution of M1’s analytics capabilities
  • Set up a framework and process to iteratively hypothesize, test, analyze and repeat marketing and growth tactics
  • Manage direct reports in creative and analytics as well as work cross functionally with the product and engineering team

Qualifications

  • Highly analytical, data-driven marketing and growth mindset
  • Experience with growing a consumer product, ideally a digital product or app and for a small or mid-size company
  • In depth knowledge of product marketing tactics to optimize conversion and referral / virality
  • In depth knowledge of digital marketing tactics to scalably and cost effectively acquire desirable customers
  • Prior financial service experience is a plus, but must at least have significant interest in personal finance and investing
  • Self-motivated, highly organized and efficient

Additional Information

Candidates must be authorized to work in the US and available to work on-site at our Chicago, IL headquarters.

All your information will be kept confidential according to EEO guidelines.

M1 will not consider candidates submitted from third party recruiting firms.

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Technology we use

  • Engineering
  • Product
  • People Operations
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • AWS (Amazon Web Services)Services
    • TableauAnalytics
    • FigmaDesign
    • MiroDesign
    • AsanaManagement
    • ConfluenceManagement
    • SlackCollaboration
    • ZoomCollaboration

Location

The M1 office is centrally located in Chicago's Loop, with easy access to public transportation and plenty of bars and restaurants nearby.

An Insider's view of M1

What are some social events your company does?

Different ERGs and departments host monthly Happy Hours in-office and virtually. We heard from a panel of black start-up founders during Black History Month and had a drag queen come host Trivia for Pride. M1 makes sure to plan events that appeal to different interests throughout the year.

Loukas

Client Success Operations Associate

What does your typical day look like?

Most days start with team standup, followed by a mix of focused coding time, cross-functional meetings with Design or Backend teams, and pairing with other engineers. There's always an exciting problem to tackle!

Monica

Senior Software Engineer

How does the company support your career growth?

We are growing in everything that we do as a company which means growth opportunities for our team members. We encourage growth by offering challenging assignments and opportunities for advancement. We support them by providing opportunities for learning and development, fostering an entrepreneurial spirit, and cultivating a culture of feedback.

Haley

Director of People Development & DEIB

How do you empower your team to be more creative?

M1 has a very deliberate culture of transparency that enables all teams - not just engineers - to have a deep understanding of how our work furthers M1's overall mission. This shared alignment and access to the bigger picture fosters the type of collaboration across teams that makes highly creative and effective problem solving possible.

Simon

VP of Platform Engineering

How has your career grown since starting at the company?

I've had many opportunities to improve my skills, learn from others' expertise, and take on new challenges at M1. I'm way more capable and confident than I was when I got here.

Tori

Copywriter

What are M1 Perks + Benefits

M1 Benefits Overview

A great product is the result of a talented team and strong work culture. At M1, our philosophy is to hire unbelievably intelligent, motivated, high-integrity individuals and promote an environment that enables their best work. Our company’s culture reflects what creative, intelligent people value in their careers: meaningful and interesting work, a fun environment, and financially rewarding opportunities.

Find out more about our culture: https://m1.com/life-at-m1/

Culture
Volunteer in local community
M1 sponsors volunteer opportunities in the Chicago community each quarter, which allows us to give back, bond as a team, and spend time doing things that are important to the employees of M1.
Partners with nonprofits
M1 partners with nonprofits such as Howard Brown Health and Junior Achievement.
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Hybrid work model
Flexible work schedule
Remote work program
M1 requires those that live in the area to be in the office on Wednesdays. The intent is to get the many benefits of in person work while maintaining significant flexibility the other 4 days.
Diversity
Mandated unconscious bias training
M1 offers unconscious bias, harassment, and interview training for all employees
Diversity manifesto
Diversity employee resource groups
M1 has three task forces for Internal Education, Community Involvement, and Diverse Hiring, and five employee resource groups: Mental Health at M1, Pride at M1, Black at M1, SomosM1, and Women at M1.
Hiring practices that promote diversity
M1 tracks diversity on a bi-annual basis and reports on diverse hiring metrics to leadership and the M1 board.
Health Insurance & Wellness Benefits
Disability insurance
M1 covers this at 100%
Dental insurance
Vision insurance
Health insurance
Life insurance
M1 covers this at 100%
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Charitable contribution matching
Our CEO personally matches employee's charitable contributions
Child Care & Parental Leave Benefits
Generous parental leave
We provide up to 16 weeks of parental leave for the primary caretaker. M1 also provides 6 weeks of leave for the secondary caretaker.
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
Flexible time off
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Recreational clubs
Home-office stipend for remote employees
M1 allows employees to reimburse up to $500 for home office equipment for all employees.
Mother's room
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
$1,000 annual learning and development stipend.
Lunch and learns
Promote from within
Mentorship program
Continuing education stipend
M1 offers employees a learning and development stipend per calendar year to support continued learning and career growth.
Continuing education available during work hours
Paid industry certifications

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