Web Marketing Manager, Indexes

| Chicago

The Group: Morningstar’s mission is to empower investor success. The Morningstar Indexes group plays an important part in furthering that mission by transforming our high-quality investment data, independent research and technological expertise into unique index products and solutions that help clients realize successful outcomes.

The Role: We are seeking a Digital Marketing Manager, Indexes to help drive pipeline and revenue growth across our Morningstar Index products and solutions, globally. As the Digital Marketing Manager, you will support the planning and execution of integrated marketing programs that aim to build brand awareness, increase consideration and drive revenue for the unique IP solutions that Morningstar Indexes offers to targeted buyer types within the Institutional, Retail and Wealth space.

As part of the Indexes Marketing team, you will liaise closely with Morningstar’s talented team of designers, writers, engineers, marketers, and project managers, leveraging best practice and technology to maximize success. The ideal candidate should have a strong test and learn orientation with the ability to translate insight into enhanced user experience for key target audiences. This role offers an excellent opportunity to make a real business impact for Morningstar Indexes.

This role reports to the Head of Indexes Marketing and is located in our Chicago office.

 

Responsibilities

  • Support the development of best-in-class digital marketing program strategy and execution that drives brand awareness, solutions consideration and revenue.

  • Take ownership of the ongoing management and improvement of the Morningstar Indexes website, including SEO strategy and optimization.

  • Rigorously test, analyze, and optimize marketing content performance.

  • Leverage data and analysis to track buyer type behaviors that inform the creation of digital marketing strategies.

  • Lead user experience testing and evaluation.

  • Own funnel analytics and reporting for web experiences targeted at primary buyer types (institutions, plan sponsors, consultants, advisors and wealth managers).

  • Partner with Product Marketing to ensure consistency of messaging across all marketing programs and campaigns.

  • Evaluate and recommend new online marketing opportunities and technologies.

  • Work collaboratively with cross-functional teams in a fast-paced environment.

 

Requirements

  • 3-5 years of digital marketing experience - in the financial services industry a plus.

  • Deep understanding of web analytics, SEO, A/B testing, tagging, and content management.

  • Experienced and comfortable creating deliverables (e.g., HTML emails and landing pages).

  • Experience using marketing tech platforms – Salesforce, Eloqua, Tableau, Google Analytics among others, and in a B2B demand generation environment is preferred.

  • A track record of successfully collaborating with cross-functional teams as well as working independently and autonomously.

  • Demonstrated ability to manage complex projects and prioritize work to deliver high-quality work on time.

  • Exceptional writing and presentation skills.

  • High attention to detail in both written and visual context.

  • Possess a positive attitude, good sense of humor, and the ability to be empathetic towards the needs of customers and prospects.

  • Bachelor's degree.

 

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Technology we use

  • Engineering
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    • D3JSLibraries
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Location

22 W. Washington , Chicago, IL 60602

An Insider's view of Morningstar

What does your typical day look like?

Every day is a little different. Our team is focused on POC (Proof of Concepts). My work involves problem-solving, development and software design. I work on the Data collections team, currently most of this involves, on a high level, automating the process currently used to collect data from raw sources through Machine Learning.

Upasna

Software Engineer, Data Collections - AI R&D

How does the company support your career growth?

We believe in promoting from within, based on previous impact to the team. Whenever possible, we will stretch our employees to take on expanded roles that aligns with the career progression they are interested in.

Jeff

Head of Technology and Product

What are Morningstar Perks + Benefits

Morningstar Benefits Overview

At Morningstar, your contributions have meaning and can drive change. Across our 27 offices worldwide, we’ve invested in fostering a community where talented, driven people can grow. Our entrepreneurial spirit and uncompromising ethics guide everything we do. It’s all in the name of empowering investors. Morningstar is proud to offer a comprehensive benefits package to eligible, full-time employees in the United States who work a minimum of 30 hours per week. Our benefits are designed to invest in your -- and your family's well-being, including investments in your health and financial future.

Culture
Volunteer in local community
Morningstar encourages our colleagues to become involved in their communities, by providing paid time off for volunteer activities.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Morningstar encourages unconscious bias training for all employees, especially managers and hiring personal. We believe that by raising awareness of bias we can decrease its effects.
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Morningstar offers two Flexible Spending Accounts (FSA)— one for healthcare expenses and one for dependent care expenses. You may enroll in both $ determine the contribution amount.
Disability Insurance
Dental Benefits
Our dental plan covers 100% of preventive services, 80% of basic services, and 50% of major services.
Vision Benefits
With Morningstar's vision benefits you can get an annual eye exam with an in-network provider with just a $10 copay.
Health Insurance Benefits
Morningstar continues to offer the choice of two medical plans—the Savings Plan and the Classic Plan. Both are administered by Blue Cross and Blue Shield of Illinois (BCBS).
Life Insurance
Morningstar offers 4 tiers of life insurance that offer varying benefits. Basic Life insurance is equal to 1 times an employee's annual salary.
Wellness Programs
Mental Health Benefits
Our insurance covers 80% on in-network mental health services. Our Employee Assistance Program provides no-cost, confidential, 24-hour counseling on a wide variety of issues.
Retirement & Stock Options Benefits
401(K)
Take advantage of a number of Morningstar tools to help you manage your 401(k) account and your finances, including Morningstar Retirement Manager, available to you at no cost.
401(K) Matching
Morningstar provides employees with a 401(k) matching plan managed. We match $0.75 for every dollar contributed, up to a maximum of 7% of employee pay contributed to the plan each pay period.
Company Equity
Morningstar’s global employee equity benefit, Shared Ownership, enables you to take a portion of your bonus payout and exchange it for RSUs, with Morningstar providing an additional 50% match.
Employee Stock Purchase Plan
Colleagues who exceed their performance goals substantially may be eligible for Impact RSU Awards as an additional reward on top of their cash bonus/commission award.
Performance Bonus
Match charitable contributions
Morningstar's Matching GIfts program will match your charitable giving up to the local currency equivalent of $500 USD per calendar year.
Child Care & Parental Leave Benefits
Child Care Benefits
Morningstar offers the option of in-home child and elder care, in addition to the existing day care center back-up care benefit.
Generous Parental Leave
Morningstar has a global minimum of 6 weeks paid time-off to bond with new family members. This benefit applies to all individuals equally, including birth mothers, fathers, adoptive parents.
Flexible Work Schedule
Morningstar provides employees with a flexible work schedule that includes Summer hours, Work from home, Flexible start and end times.
Remote Work Program
The safety of our employees is very important to us. We have been operating remotely due to COVID-19.
Family Medical Leave
Eligible employees may take up to 12 weeks of job-protected, unpaid leave per year for certain specified reasons, and up to a total of 26 workweeks of leave to care for a family member.
Adoption Assistance
We reimburse up to 80% for eligible adoption expenses, up to $4,000 per adoption, in addition to a minimum of 6 weeks paid time off.
Return-to-work program post parental leave
Company sponsored family events
Morningstar sponsors family oriented events Annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Our employees receive 2 days per year of paid volunteer time.
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Compensation at Morningstar is more than a salary. It’s about making positive contributions to both life and work. We give our diverse workforce the choice and flexibility they need to maintain their health, retirement plans, time, and professional growth.

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