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Associate Director, Digital Partners

| Chicago

OneMain has been helping consumers take care of life’s expenses through personal loans for over 100 years. We’ve grown to 10,000 employees in 44 states, and we are consistently seeking ways to innovate and better reach our customers. Our digital affiliate program is one of our largest and most critical acquisition channels, offering more consumers exposure to our services and delivering value to organizations that share our vision and commitment. The digital partnership team oversees and maximizes performance for our digital partners in coordination with other teams such as analytics, finance, legal, and supplier management.

The associate director, digital partner campaigns will leverage data and insights to create strategy and execute personalized digital campaigns that build awareness, influence buying decisions, generate demand, drive and accelerate leads and support revenue growth for OneMain Financial.

Key responsibilities:

  • Determine and direct strategic campaign planning
  • Lead a regular execution cadence of marketing campaigns
  • Partner with performance analysts and data science teams to understand and optimize campaigns by determining data attributes, segmentation, metrics and reporting
  • Identify new growth opportunities and deepen customer engagement based on an understanding of our customer’s decision-making process and how they consume information
  • Test, track, analyze, report and present campaign performance

Requirements:

  • 5+ years of experience in digital partnerships, relationship management and analysis
  • Experience with digital and/or traditional marketing automation tools such as Eloqua, HubSpot, Pardot, or Adobe Target
  • A keen focus on a customer’s digital marketing experience
  • Up-to-date on latest digital acquisition trends
  • Strong written and verbal communication skills
  • Proven history of creating and analyzing performance of effective marketing programs
  • Experience building and navigating cross-functional teams
  • Financial Services experience is a plus

OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) and Affirmative Action (AA) employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identify, national origin, age, marital status, protected veteran status, or disability status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • KotlinLanguages
    • RubyLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • ModemizrLibraries
    • Twitter BootstrapLibraries
    • Ruby on RailsFrameworks
    • React.jsFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • BalsamiqDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • Pivotal TrackerManagement
    • TrelloManagement
    • SendGridEmail

Location

100 South Wacker Drive, Suite 400 , Chicago , IL 60606

An Insider's view of OneMain Financial

How would you describe the company’s work-life balance?

We have a great work-life balance at OMF and maintain it by doing a lot of planning and measuring. We plan out large feature rollouts into lots of smaller pieces that we can deploy when ready. Introducing new features with proper planning and metrics also drastically reduces the amount of emergencies we have to deal with outside of working hours.

Sergio

VP of Software Engineering

What does career growth look like on your team?

We have a great progression path guiding engineers from being individual contributers up to management. I started as a software engineer and worked my way up through senior to lead. A key part to all of this was having 1-on-1's with my manager. These quick meetings helped give me clear direction and feedback to work towards progressing my career.

Adam

Lead Software Engineer

What are OneMain Financial Perks + Benefits

OneMain Financial Benefits Overview

Our people are our greatest asset. They are the individuals who help our customers bring their dreams to life – and we are committed to providing a total rewards package that allows them to fulfill their own dreams and goals. OneMain Financial's comprehensive benefits package includes health and wellness for employees and dependents, along with retirement and time off programs for full-time and some part-time employees.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Stocked Kitchen
Some Meals Provided
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement

Additional Perks + Benefits

Access to unlimited learning & development books. Generous vacation policy + office "Winter break". Your pick of computer hardware, keyboard & headphones of choice.

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