Senior Director of Pharma Strategic Consulting (Remote) at Epsilon

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Company Description
Epsilon is the leader in outcome-based marketing. We enable marketing that's built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon's award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world's top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.
Job Description
Are you:
  • Experienced in making quantitatively-oriented recommendations to solve business problems, based on real customer information and trends?
  • Able to handle multiple projects simultaneously with competing resources and deadlines?
  • Able to handle ambiguity, self-starter, as an individual who takes ownership and creates opportunity from complexity?
  • Are you an innovative problem-solver looking to challenge conventional approaches to patient/provider marketing?
  • Do you take a data-driven approach to key marketing elements like customer journeys and segmentation?
  • Are you good at guiding clients to see beyond the present and into emerging opportunities, when warranted?
  • Do you thrive on the convergence of emerging tech, data and customer experience marketing?
  • Are you in or near Chicago (strongly preferred) or looking for flexible work arrangements that offer work-from-home and/or presence in Lower Manhattan, suburban Boston, and other locations?
  • Have you led strategy on a significant pharma brand or account?
  • Do you have experience at pitching (especially strategy and enablement technology) for new clients?

If so, consider joining Epsilon's growing Healthcare Omnichannel Customer Experience Practice. Epsilon's progressive strategists and marketers work to use data and new technologies to create more intimate, interesting, immersive and effective ways for our healthcare clients to engage with patients, caregivers and healthcare professionals.
We are seeking a Senior Director of strategic consulting as we expand our team of outstanding digital strategists. We seek candidates who have 8+ years of healthcare experience to lead the strategy on accounts and work with our VPs to elevate our clients' digital marketing maturity. Our highly collaborative healthcare practice supports major global clients (pharma, health insurance, payer, provider), and our expert team mentors talent into the most sophisticated marketing challenges today.
Epsilon healthcare strategists have one or both of these primary skillsets:
  • Consulting for clients embarking on enterprise digital transformation involving new personalization technologies and data-driven communications.
  • Delivering omnichannel strategies for brands, therapeutic areas and COEs and ensuring those strategies are pulled through during execution for healthcare clients. Skills include planning personalized customer experiences across all addressable and anonymous channels (accent on data and digital).
  • Due to the versatile nature of our assignments, the senior director may be asked to perform a variety of the following tasks:
  • Design data-driven omni channel relationship marketing programs for physicians and patients - develop data-driven journeys, define goals, targeting and segmentation strategy, specify channels, outline tactics, develop financial model (investment pro formas), and write measurement plan. Perform segmentations with our analytics team.
  • Lead in the implementation of Epsilon's proprietary methodology to assess companies' issues, opportunities and needs.
  • Have the analytic strength to work with our analytics team on various challenges.
  • Lead marketing program planning workshops for clients and their agency partners.
  • Regularly make data-driven marketing recommendations to senior-level clients.
  • Connect the dots between customer marketing data principles and Epsilon capabilities and techniques.
  • Distill high level key insights from qualitative research
  • Manipulate, analyze and visualize data to reveal trends in program performance (HCP / patient) relative to the defined strategy and identify key opportunities for improvement.
  • Develop and deliver campaign measurement decks that show insights drawn from the data; formulate recommendations for optimization and continue training our upcoming talent on sophisticated approaches.
  • Manage scope and deliverables for multiple projects on individual accounts.
  • Monitor and synthesize market research relative to our clients as well as industry best practices and emerging solutions that can be applied to our clients' business.
  • Understand and leverage emerging marketing automation enhancements and tech innovation on behalf of clients.
  • • Support the pursuit of new business (organic + new logos) by helping to define RFP responses, develop pitch decks and participate in live pitches. Manage and teach junior team members in the course of fulfilling client deliverables.

Background and Skills Required:
Education:
  • Minimum: Bachelor's Degree, prefer business, sales or marketing, or equivalent. Master's Degree preferred.

Minimum Experience:
  • 8+ years of experience, in some combination of management consulting, CRM, digital marketing / media within the pharmaceutical or related healthcare industry (agency, consulting or client setting).

The ideal candidate should possess many of the following skills and personal characteristics:
  1. Expert knowledge of omnichannel marketing with emphasis on digital and direct channels and practices within the healthcare space.
  2. Superior grasp of digital marketing trends and key consulting frameworks and concepts.
  3. Exemplary communicator to both internal and external constituents, with the ability to present data, analysis and statistics in a simple and clear manner.
  4. Polished, professional client management skills--this role will be heavily client-facing.
  5. Effective leader of cross-functional project teams in a matrixed organization.
  6. Analytic, inquisitive mindset, with strong quantitative skills-but also with a creative bent to apply quantitative data - including healthcare specific datasets - to inform and shape marketing strategy and creative execution.
  7. Knowledgeable about what analytic strategies and methods to apply to solve marketing challenges.
  8. Highly competent with Excel and PowerPoint.

Qualifications
Additional Information
Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.
Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.
Epsilon will provide accommodations to applicants needing accommodations to complete the application process.
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Technology we use

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Location

101 N Wacker Drive, Chicago, IL 60606

An Insider's view of Epsilon

What's something quirky about your company?

We have a company band, made up of anywhere from 30 to 40 employees at a given time. The band has a large following and performs at charity events around Chicago. They also perform a full set at Epsilon’s holiday party each year at the House of Blues. My jaw hit the floor when I saw my peers up on stage rocking out.

Paul

Associate Automation & Infrastructure Engineer

How do you collaborate with other teams in the company?

We collaborate through storytelling. It’s not ‘how’ we build it, but rather ‘why’ we build it. We need to tell stakeholders a story about a consumer pain point, solving it in a differentiated manner and the larger vision. Then, collaboration occurs as we incorporate feedback and have a motivated team building towards a shared vision.

Matt

VP, Product Management:

How would you describe the company’s work-life balance?

Conversant has a very good work-life balance, including unlimited PTO. As a young adult, traveling around the world is one my top priorities and working with a company that aligns with that is a huge plus. I have had the flexibility to visit 7 countries. That flexibility is one of many things that has kept me at Conversant for five years.

Alba

Team Lead, Engineering

What are Epsilon Perks + Benefits

Epsilon Benefits Overview

At Epsilon, we offer benefits and perks that enable our associates to thrive and foster a culture of innovation.

Culture
Volunteer in local community
Epsilon participates in local community activities such as the Greater Chicago Food Depository, Off the Street Club, Chicago Cares Serve-A-Thon, Habitat for Humanity and Ronald McDonald House.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Epsilon has a Social Committee that organizes social, charitable and sports activities.
Daily sync
Open door policy
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Epsilon team fitness initiatives include intramural softball, volleyball and soccer.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Epsilon provides back-up care benefits.
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Epsilon hosts an annual summer boat party on Lake Michigan and a holiday party at the House of Blues, where our employee-run band performs the live entertainment all night.
Game Room
Happy Hours
Happy hours are hosted at team's discretion.
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Epsilon offers employees professional development opportunities like on-site training courses and the ability to attend job-related conferences and seminars.
Tuition Reimbursement
Lunch and learns
Epsilon hosts lunch and learn meetings on occasion.
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program and career mentoring.
Time allotted for learning
Epsilon encourages employees to complete 48 hours of professional development training per year.
Online course subscriptions available
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