Senior Vice President, Fraud Global Go-To-Market
What We'll Bring
The role is responsible for driving forward growth from TransUnion Fraud business through development and execution of strategy aligned to all verticals and regions and global objectives. The Focus is on TU global fraud business scale through protect and grow existing LOBs while prepare the field for the next gen offering while Define the enablement models throughout the sales process and pipeline creation
Reporting to the SVP of Global Fraud Solutions with indirect reporting line to EVP of Market Solutions and Represent GTM discipline in the global fraud BMT and work closely with the Product Manager lead to define the methods of taking the fraud product lines to market
What You'll Bring
Strategy
You are responsible for developing a clear coherent market-back strategy for global Fraud business that incorporates GTM, Product and aligns with International and Global strategy objectives
You will represent Global strategy reviews to help shape wider Global strategy, ensure key objectives are considered, learn about alternative strategies from other solutions to help scale our Fraud business
Whilst not directly responsible for Product strategy, you will be a key stakeholder in shaping the fraud product strategy and ensure it aligns with the GTM plan to deliver the desired outcome
Thought Leadership
You will be a recognized as credible industry leader on Fraud in the various markets with an extensive network of contacts built up over many years of working within the industry
You will personally represent TU for all significant external engagements across all Medias, conference speaking, hosting roundtables, press releases, whitepapers, blogs. You also represent Fraud for all significant internal events (sales conferences, Leadership events, Exec events) providing deep knowledge, insight and voice of customer perspective for the fraud markets
You will leading a global team of industry professionals across the world and through collaboration with cross functional teams (e.g. Marketing), will produce fresh, relevant thought leadership with deep market knowledge and customer insights to drive TU’s brand as a leader in the fraud market and generate inbound leads
Business Development
Ensuring Pre Sales are aligned to core and target markets, providing product and marketing training to sales teams and building a strong relationship with sales
You will work with TU Sales leadership to improve conversion rates, contract minimum value, TCV values and help in the Fraud Sales process
You will be involved in sign off on all high value deals and discounts through pricing authorization requests
You will be the senior leader of Fraud Solutions for TU business world-wide and will be expected to lead senior client engagements, your ability to speak at this level will ensure TU is seen as credible and you will drive the conversation to uncover opportunities aligned to TU solutions efficiently
Market Development
Identify market trends and develop fraud strategies to address market trends, resulting in increased market share.
You will be responsible for developing any associated business cases needed to acquire resource needed to exploit any identified market trends
You will be a domain expert in the fraud market with a deep understanding of market challenges by sector, competitor and solution landscape and be well connected across senior key stakeholders in customers and prospects alike
Equally you will be responsible for early identification of any market trends that could negatively impact TU’s Fraud business and developing strategy to mitigate against the risk
You will be responsible for driving focus on fraud analytics to drive better insight from our existing and new data assets. Ensuring this team is driving the strategy for approach and leveraging cross functional teams to drive the desired outcome. Raising business cases and inclusion in 3YP as required for adding required resource for analytics to align to global strategy objectives
Product Innovation
Your deep domain expertise and customer engagement will ensure you provide voice of customer feedback to the product teams to drive new innovation
You will work closely with Product to provide all required metrics for building of product business cases
You will be a key part of the Product Life Cycle process with sign off on all new product developments for Fraud and ensure the GTM objectives are represented
Management
You will be responsible for management and development of talent to ensure the Global Fraud GTM teams exceeds verticals and regional objectives
You will manage directly all the GTM leaders for US verticals (PS, DM, FS and Insurance) as well as TU INTL regions such as India, UK and Canada
Indicators
You will be responsible for creating a top down and bottom up revenue plan that aligns with the goals of the US verticals and INTL regions and Global Fraud objectives
Monitor revenue performance against plan using weekly, monthly, quarterly and full year KPIs – e.g. pipeline, sales, conversion rates, number of deals, leads generated
Monitor wider KPIs and implement strategies that will generate enhanced revenue – e.g. improving time to value, increasing contract minimum commitment thresholds, increase average contract TCV values, driving increased usage of existing customers
Impact You'll Make
Qualifications
15+ year experienced practitioner in a fraud/identity related role working for firms that build develop value in Fraud prevention with demonstrable track record
You will be highly respected in the global Fraud industry with an extensive network of contacts
15+ year experience in sales, pre-sales or other related business development role with Fraud prevention domain expertise
Executive Management and leadership experience in successfully building and growing global teams