VP, Merchandising

| Chicago

VP Merchandising Strategy -- Chicago, Illinois

FTD Companies, we continually evolve the business by promoting a culture where solutions from the technology group help transform our business through customer-meaningful solutions, innovative technologies and business-impacting projects.

This highly crucial VP Merchandising Strategy position is responsible for overseeing, driving and tracking key strategic merchandising initiatives within our multi-brand $1B+ E-Commerce company. You will be the champion for key strategic presentations and weekly/monthly business reviews. Additionally, your expertise in the field will help during the implementation of key merchandising and business initiatives designed to deliver and elevate our company during our transformation. Your team will operate with oversite of FTD's key merchandising projects.

This leadership position will bolster partnerships with business leaders and drive the success of all projects meeting deadlines. You have the opportunity to lead with a strategic perspective that uses your analysis of market trends to support these high priority initiatives to provide information of strategic decisions for Senior leadership.

What You Will Contribute:

  • Financial / Operational
    • You are responsible for all merchandising KPI's such as product margin, merchandise order value, category growth, upgrade %, shipping expense take-out, refunds and all florist metrics that relate to FTD.com.
    • You will have oversight of all categories including floral, plants, gourmet and gifts. Own the existing vendor and internal company relationships approve new vendors and foster merchandising relationships with licensees.
    • You're the thought leader on driving the appropriate size of FTD's florist and drop ship assortments. Associate will completely understand the impact of assortment make-up financially, and within the roles agreed upon product and company's portfolio strategy.
    • Your associates will prepare and present product line review decks to senior management.
    • You're accountable for helping to deliver against the consumer division goals and financials, as well as supporting the florist and quality division.
    • You lead the Floral Design Team to develop and execute trend appropriate and saleable product balancing trends, pricing, quality, florist needs and financial KPI's.
    • You champion the Buying Team to analyze and drive the business based on sales, history, company, and market trends.
    • You own the changes to plans based on merchandising strategies with the responsible for vision and execution of merchandise collections that ties back to financial plans.
    • You will be working with Operations SEO team to help deliver both a stable, long term view of fulfillment, and an ongoing effort to reduce outbound shipping expense and optimize internal vs. third party fulfillment.
    • Works with FTD's quality team in an effort to improve processes, execution, and quality scores
    • Do you enjoy working with existing and new vendors in an effort to improve processes, and to reduce costs? Vendor management is important to your team's success.
  • People
    • You build relationships through effective collaboration that contributes to a high performing team. Participate as a solution-oriented team member. Lead with effective partnerships.
    • You cultivate talent and lead by example. Clearly communicate expectations and implications. Get things done through others by delegating effectively. Take ownership for direct team and the business. Filter the high points from the details. Train future leaders. Manage up, down, and across with results.
    • You foster healthy working relationships with FTD companies including Pro Flowers, Sharie's Berries and Personal Creations to create synergies.
  • Marketing / Creative
    • You drive merchandising strategies via Marketing, PR and Creative.
    • We need to ensure all promotional and merchandising messages reflect best practices along with big ideas.
    • We help reinforce and define FTD's premium image in the floral and gift space
    • You are an integral member of defining FTD's brand position
    • You get to work to support brand building and content development
  • Strategy
    • You have the opportunity to support brand building and content development
    • Your strategic merchandising direction across cross-functional team helps to develop and drive a short and long term strategic view of assortment. You also ensure department strategies sync with division strategies.
    • You guide, lead and execute strategies by providing overall context and vision and ensuring alignment while integrated retail and ecommerce best practices
    • Identify opportunities for growth /decline by classification. Ensure assortment supports department and brand strategies.
    • You analyze broader competitive information and make recommendations to manager on how to integrate information into business. Articulate business impact and interpret /anticipate the competition's tactics through observation of their in-season trends, utilization of retail space, co-branding, etc.
    • Demonstrate a deep understanding of competitive pricing and positioning.


What we seek:

Is a phenomenal VP with the ability and interest in working on a broad variety of different projects and technologies who loves to analyze and identify trends, and is excited about building team and is passionate about merchandizing initiatives? These is what we are looking for;

  • We need high proficiency in organizational and communication skills with the ability to convey vision to buyers, marketers, vendors, florists, and senior management.
  • We desire strong active listening and with the ability to listen to business objectives while translating those objectives into the right products.
  • We seek the knowledge and proficiency in Microsoft Word, PowerPoint, Excel and ability to conduct programs and presentations.
  • If you have a Business or Marketing Degree that experience a plus with at least 10+ years' experience in online merchandising and marketing
  • Excellent communications skills, both verbal and written.
  • We need a team player that is able to work well across multiple departments, such as Marketing, IT, and Finance.
  • Do you show the ability to learn new technologies?
  • Do you have the ability to hire, manage, and discipline employees?


What we offer:

A great VP Merchandising Strategy opportunity to be a part of building a team that rises to the challenge and eagerly charges towards deadlines. We encourage and welcome out of the box ideas in all areas like artificial intelligence, data processing and information retrieval, voice capabilities, automation, computer vision, and other ideas welcome. We greatly enjoy all the benefits of working for a digital E-Commerce Company (flexible hours, a healthy vacation plan, summer hours) in a relaxed work environment.

We strongly embrace the definition of a "flat" organization where you will spend time with business leaders, managers, developers, product management and executive leadership. There are job opportunities, and then there are career opportunities... Let us provide you with a career where you look forward to Mondays. Careers that have positive impact and offer you a future as we change, grow, expand and explore new and exciting experiences for our global customer base.



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Technology we use

  • Engineering
    • .NETLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • MemcachedDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • RedisDatabases


We also have an office in the heart of Downtown Chicago at 1. North Dearborn

An Insider's view of FTD Companies

What does your typical day look like?

Every day looks different when you’re on the social media team. Our jobs involve interacting with our brands’ communities, staying up-to-date on the latest social trends, developing content and optimizing campaigns. Since social media is always changing, there’s always something new to learn or test.

Marissa Metzler

Manager: Social Media Marketing

What unique initiatives do you have that encourage innovation?

I have had the opportunity to build a platform from the ground up. Opportunities like these are few and far between in this day and age. FTD has been like a master class in leadership for me, and it has produced a fundamental mind shift for me on what leadership means.

Dimple Rao

Senior Director of Product Management

What's the biggest problem your team is solving?

On our FOL team, we are creating a feature complete platform migration for all of our florist sites. This is a rather large task in that most of our florist sites look like they were created in the .COM era of the internet. Our new platform will provide huge UX boons. In addition to self-improvement, it may also attract new florist partners

Michael Walsh

Software Engineer

What are FTD Companies Perks + Benefits

FTD Companies Benefits Overview

FTD is dedicated to you and your family. We work hard to provide a wide range of competitive and affordable health care benefits that reflect your changing needs. Our goal is to empower you with the resources and flexibility you need to live well, be well. The benefits you elect will start the first day of the month following the date of hire.
Our benefits offerings include medical, prescription, dental and vision coverage, a company contribution to a Health Savings Account (HSA), Employee Stock Purchase Plan (ESPP), life, accident, and disability insurance, paid time off, and tuition reimbursement. We are committed to providing fair compensation to all of our employees, including performance-based compensation incentives for many of our positions.
FTD Companies, Inc. is a premier floral and gifting company. We offer very generous employee discounts on our diversified portfolio of brands such as ProFlowers, ProPlants, Shari’s Berries, etc.

Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
If you are eligible for benefits, you can enroll in an FSA regardless of whether or not you are enrolled in FTD’s medical plan.
Disability Insurance
FTD offers short and long term disability at no cost to you. The disability benefits will replace up to 67% of your weekly base income up to $2,500/week for STD and up to $10,000/month for LTD.
Dental Benefits
FTD offers two great dental plans through Aetna. A Dental HMO with co-pays where you choose your Primary Care Dentist and a Dental PPO which has benefits in and out of network.
Vision Benefits
FTD offers vision coverage through Eye Med which offers a broad network of nationwide providers to choose from to meet your vision needs. Retailers such as LensCrafters, Pearle Vision, , and JCP
Health Insurance Benefits
FTD offers three medical plans through Aetna to choose from including one EPO where you choose a Primary Care Physician and two PPO High Deductible Health Plans (HDHP)
Life Insurance
For employee coverage of 2x base salary up to $600,000. *Per IRS regulations, the cost FTD pays for coverage above a certain level is considered “imputed income,” and is included on your W-2.
Wellness Programs
We know how important wellness is to your overall success. The FTD Wellness program is here to help you identify and achieve your health and wellness goals.
Onsite Gym
Our One North Dearborn location offers an onsite state-of-the-art fitness center, cycle center and bike room.
Retirement & Stock Options Benefits
401(K) Matching
Discretionary match of 50% on the first 6% of your of pre-tax or post tax deferral. To maximize the employer match, you will need to contribute 6%. Vesting is at 25% each year
Employee Stock Purchase Plan
The Employee Stock Purchase Plan (ESPP) provides employees with an opportunity to share in our growth and to purchase shares of our common stock without payment of brokerage costs, at a 15% discount.
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Depending on the department and role, FTD offers some scheduling flexibility. We also offer summer hours so that our team members can enjoy extended weekends and fun in the sun with family and friends
Remote Work Program
Family Medical Leave
Care for yourself or a family member who is seriously ill, to care for a newborn or newly adopted child, or to attend to the affairs of a family member who is called to active duty in the military.
Vacation & Time Off Benefits
Generous PTO
FTD recognizes 9 paid holidays each calendar year and allows employees to take time off for vacation, personal responsibilities and sick time.
Paid Holidays
FTD recognizes 9 paid holidays each calendar year.
Paid Sick Days
Perks & Discounts
Casual Dress
FTD allows employees to wear casual workplace attire every day, not just Fridays!
Commuter Benefits
Take advantage of the pre-tax benefit, you may elect up to the IRS limit of $260/month for transit and $260/month for parking.
Free Daily Meals
During FTD’s peak season such as Valentine’s Day, Mother’s Day, and Christmas FTD often provides lunch to thank employees for their hard work (along with the occasional just because lunch).
Game Room
Our game room includes Ping Pong.
Some Meals Provided
We provide food during Peak Season.
Fitness Subsidies
Professional Development Benefits
Tuition Reimbursement
Up to $2,500 after one year of employment
Promote from within
Online course subscriptions available
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