Director, Product Management - Healthcare Vertical

| Chicago
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Company Description

Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.

Job Description

Role Overview:

The Director, Vertical Solutions – Healthcare is part of the Epsilon Product Team responsible for driving significant revenue growth in the next 3 years.  The Director will define Healthcare-specific solutions, develop relevant bundled solution packages, and own the vertical business plan for the most advanced digital marketing products in the industry.  This role will be the internally and externally facing vertical product leader who owns the Media component of vertical cross-sell efforts, establishes and continuously evolves the vertical product offering, solution roadmap, competitive go-to-market positioning, and marketing approach.

Requirements:

  • Significant Healthcare industry experience with deep understanding of the vertical’s nuanced landscape, needs and requirements.
  • Extensive digital media experience with understanding of the competitive market landscape for audience targeting and media measurement.
  • Strategic thinker, skilled communicator, and seasoned influencer with demonstrated ability to drive consensus at all levels, including senior executive leadership.
  • Ability to quickly grasp complex concepts and then translate them for less technical audiences
  • Self-starter that does not wait to be told what to do – sees an opportunity, defines an action plan, and runs with it.
  • Self-driven with strong sense of urgency, requires minimal oversight to drive challenges to closure.
  • Possesses high EQ. Flexible yet not afraid to stand firm in their position and push back when appropriate.
  • Ability to quickly assess situations and make a definitive decision.

Role Responsibilities:

  • Play primary role in defining and driving the overall vertical solution vision and long-term business strategy for the Healthcare vertical.
  • Develop and own the annual vertical business plan and solution roadmap for Epsilon’s Healthcare clients.  Collaborate with key stakeholders to set go-to-market priorities, product adoption goals and track revenue growth and important focused initiatives.
  • Synthesize market feedback to identify revenue growth opportunities and competitive threats.  Define client problems, size opportunities and prioritize initiatives for the vertical that are differentiated, scalable and repeatable.
  • Lead by example and report monthly progress against established goals to senior management.  Proactively implement adjustments to plans when they start to go off track.  Push team members to exceed targets.
  • Train Sales, Operations and Product on the “what, why and how” of the vertical portfolio of solution offerings empowering them to understand, embrace and evangelize.
  • Work with Marketing to drive vertical customization of product positioning, case studies and marketing collateral that clearly articulates Epsilon’s unique market differentiations.
  • Support the sales team by contributing to client conversations and new business pitches.

Minimum Qualifications:

  • 10+ years of experience in solution building, digital marketing strategy and/or consulting.
  • Deep industry knowledge of Healthcare vertical, specifically from the Pharmaceutical manufacturer side. 
  • Owned a product or solution from introduction through launch and into maturity.
  • Experience effectively influencing stakeholders and driving resolutions.
  • Strong communication, persuasion, and presentation skills
  • BA/BS degree. Advanced degree and/or MBA desirable.

Additional Information

Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer.  Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

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Location

101 N Wacker Drive, Chicago, IL 60606

An Insider's view of Epsilon

What's something quirky about your company?

We have a company band, made up of anywhere from 30 to 40 employees at a given time. The band has a large following and performs at charity events around Chicago. They also perform a full set at Epsilon’s holiday party each year at the House of Blues. My jaw hit the floor when I saw my peers up on stage rocking out.

Paul

Associate Automation & Infrastructure Engineer

How do you collaborate with other teams in the company?

We collaborate through storytelling. It’s not ‘how’ we build it, but rather ‘why’ we build it. We need to tell stakeholders a story about a consumer pain point, solving it in a differentiated manner and the larger vision. Then, collaboration occurs as we incorporate feedback and have a motivated team building towards a shared vision.

Matt

VP, Product Management:

How would you describe the company’s work-life balance?

Conversant has a very good work-life balance, including unlimited PTO. As a young adult, traveling around the world is one my top priorities and working with a company that aligns with that is a huge plus. I have had the flexibility to visit 7 countries. That flexibility is one of many things that has kept me at Conversant for five years.

Alba

Team Lead, Engineering

What are Epsilon Perks + Benefits

Epsilon Benefits Overview

At Epsilon, we offer benefits and perks that enable our associates to thrive and foster a culture of innovation.

Culture
Volunteer in local community
Epsilon participates in local community activities such as the Greater Chicago Food Depository, Off the Street Club, Chicago Cares Serve-A-Thon, Habitat for Humanity and Ronald McDonald House.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Epsilon has a Social Committee that organizes social, charitable and sports activities.
Daily sync
Open door policy
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Epsilon team fitness initiatives include intramural softball, volleyball and soccer.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Epsilon provides back-up care benefits.
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Epsilon hosts an annual summer boat party on Lake Michigan and a holiday party at the House of Blues, where our employee-run band performs the live entertainment all night.
Game Room
Happy Hours
Happy hours are hosted at team's discretion.
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Epsilon offers employees professional development opportunities like on-site training courses and the ability to attend job-related conferences and seminars.
Tuition Reimbursement
Lunch and learns
Epsilon hosts lunch and learn meetings on occasion.
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program and career mentoring.
Time allotted for learning
Epsilon encourages employees to complete 48 hours of professional development training per year.
Online course subscriptions available
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