Consumer Content Strategy Advisor at TransUnion
What We'll BringAt TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation. We are consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius.
Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology.
What You'll BringWe’re looking for someone with the mindset of a systems thinker/content marketer, the pragmatism of a technologist and sensibilities of a designer, with a strong bias for action and results
8-10 years of marketing experience, ideally with a background in Digital/Social content with a professional and personal portfolio of useful and delightful content solutions across a variety of media
A real desire to understand and improve the consumer experience. A strong critical thinker with a relentless curiosity to listen to and explore new ideas from everywhere
Great networking and influencing skills are a must, as is excellent agile management skills and relentlessly high standards
We’d love to see:
Understanding of human psychology and behavioral economics
Experience with content management systems and content as a service
Knowledge of mobile first and responsive content strategies
Impact You'll MakeIf you are ready to create influential conversations with the millions of consumers that we serve every year, and make a meaningful difference in their lives, then we want to hear from you.
You will ensure the quality and effectiveness of all consumer content across multiple digital platforms, touchpoints and audiences.
Using consumer insight and UX research, you will partner with stakeholders across TransUnion to contribute to consumer content strategy. You will nurture key relationships with influencers, agency partners, business partners and consumers to craft compelling narratives and ensure timely delivery to the content plan
You will lead, guide and inspire the creation, curation, publishing, testing and governance of relevant, usable and engaging consumer content for all channels and mediums. You will promote reuse and distribution across multiple channels.
You will partner with UX leads, visual and interactive designers, information architects, developers, agile product teams and the insights team to optimize the content elements based on usability, intuitiveness, consistency, business metrics and time to market