About Us

A ton of companies boast their unlimited PTO and dog-friendly offices, or maybe these days, discounted streaming sweat sessions. We get that and we love that. But at C.A. Fortune, we’re so much more than just cool perks. We’re committed to investing in our people because ultimately, they are who define us. We welcome diversity, value curiosity, and love uniqueness. We strive to provide a space for individuals to become a better version of themselves each day, not only for themselves, but for their teammates, their clients, and their customers.

At C.A. Fortune, we aspire to maintain our position as the nation’s leading consumer brands agency. We realize how fortunate we are (yes, pun intended?), to offer a comprehensive solution to our clients from sales management, to marketing, all the way down to insights, and e-comm. The beauty of that is not only in our breadth of services to our clients, but what that provides us. And that’s the opportunity for individuals (aka future employees, aka you) to find a perfect fit within our org. If you’re a go-getter, willing to roll-up-your-sleeves, are a creative(ish) thinker, you don’t mind parent jokes, and appreciate feedback loops, then we’re probably, ok certainly, the company you’re looking for.

 Position Summary:

The Omni Channel Account Manager on the CA EComm team will lead strategy and drive execution downstream for our CA EComm clients, across all platforms including the “Pure Plays” (i.e. Vitacost.com) and Click/Ship/Pick (WMT.com, Kroger.com). They will act as an expert and a leader in the “omni channel” environment, providing unique go-to-market plans based off of quantitative and qualitative information garnered through our expert teams. The position will champion the “client journey”, adding value to the CA EComm Account Managers day-to-day ensuring their client portfolio is set up for success leveraging our tools and capabilities. Incredibly important in this position will be the creation and ongoing management of feedback loops for the Client and the broader CA Fortune Team as a whole. Success will be measured by a brands ability to profitably scale across multiple EComm platforms. The CA EComm team is a high growth, fast paced environment, and this person will embody that “entrepreneurial” spirit while delivering professional, best-in-class results.

Responsibilities:

• Lead key initiatives and develop robust strategies for CA EComm client base across multiple Pure Play and Click/Collect platforms o Lead Client “touchpoint” internally for all CA EComm business needs
  • Develop and execute plans to drive ROI via performance-based and brand-building strategies
  • Work with CA EComm Business Intelligence team, and Data Platforms such as Market6, Stratum, PromoteIQ to craft key selling stories and strategies based on the data

• Partner with internal CA EComm teams to develop organizational expertise on ECommerce Platform, including:
  • Providing insight into key metrics for performance on ECommerce Platform
  • Planning and execution of marketing, advertising, and promotional efforts
  • Creating operating standards of running client businesses on ECommerce Platform 

• 360 Degree understanding of the Clients total business with CA Fortune
  • Develop knowledge of both their EComm and Brick and Mortar Strategies through partnerships within the total agency
  • Demonstrate overall understanding of the inner workings of the eCommerce platforms (i.e. Vitacost/Kroger Ship)
  • New Item Setup
  • SEO
  • Content Strategy Development

• Monitor developing general eCommerce technology trends as well as changes at ECommerce Platform, evaluate business opportunities, recommend and execute new initiatives

Requirements:

• Strong knowledge of the consumer products industry (specifically food products)
• Client Management and/or Agency Experience strongly preferred.
• Preferred ECommerce Platform experience.
• An understating of VIP/1worldsync including and not limited to
  • Item Set Up for both B&M and Kroger Ship/Vitacost
  • IMFs
  • Kroger warehouses and Distributors
  • Commodity codes and Kroger calendar
  • Packaging, UPC and cost changes
  • Content updates for Kroger.com
    • images, descriptions and bullet points
  • Kroger CAAM and Prism experience