Lead Generation & Marketing Specialist

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At Champion Healthcare, we track critical implants throughout hospitals to help drive better care. Join an established startup that empowers healthcare professionals to make decisions to improve outcomes, increase quality, and drive down cost.

As a Champion Lead Generation and Marketing Specialist, you will be responsible for growing Champion’s sales funnel. You will own a defined territory and be responsible for sourcing and nurturing leads and ultimately qualifying them. An ideal candidate will be high energy and versatile, capable of driving leads through a mix of innovative and proven phone, trade show, email and webinar outreach tactics.

This role will involve holding introductory and exploratory meetings, logging all contacts, new leads, and opportunities into Salesforce, and leveraging a digital toolkit to nurture and qualify leads. The Lead Generation and Marketing Specialist will also assist with a variety of other sales and marketing campaign-oriented tasks as needed.

About You

  • Passionate about the mission of improving the way healthcare works
  • Driven to meet and engage with potential clients, and to foster long-term relationships
  • Desire to understand clients’ pain points and challenges, and to help them solve their issues
  • Able to leverage technology including CRM and marketing automation software
  • Driven to pursue a career in sales and/or marketing

Responsibilities

  • Conduct background research with requisite preparation to support productive conversations with potential clients
  • Manage and deliver company introductions and high-level product overviews
  • Manage regional trade shows and other events, including representation and follow-up with leads
  • Support strategy for and execute online campaigns including via email, social media, and web interaction
  • Organize, plan, and manage webinars
  • Support content creation, including research, writing, and editing
  • Nurture leads and hold exploratory meetings with prospects to deliver qualified leads to the sales team

Preferred Experience

  • We are open to candidates with proven achievement, desire, and willingness to learn
  • Bachelor’s Degree
  • Documented history of meeting or exceeding lead generation quotas
  • Tech savvy and great at figuring out new things (entrepreneurial mindset)
  • Interest in healthcare / supply chain industry / software sales / marketing

Preferred Skills

  • Excellent verbal and written communications
  • Ability to listen / probe / uncover / influence potential clients
  • Comfortable with modern marketing tools including CRM, marketing automation, social media, and webinars
  • Able to set up and conduct productive meetings through adequate background research and preparations
  • Attention to detail and effective follow-up through diligent logging / tracking / updating in Salesforce

 

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Location

350 N Orleans, Chicago, IL 60654

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