Mgr I Sales & Forecasting at Peapod Digital Labs

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What’s Our Dish 

Announced in May 2018, Peapod Digital Labs (PDL) is an Ahold Delhaize USA company that powers the eCommerce and digital strategies for the Great Local Brands of Ahold Delhaize USA. Accelerating growth in digital and personalization capabilities, PDL is an innovation lab focused on meeting the changing needs of customers, regardless of when, where, and how consumers choose to shop.  

Peapod continues to be a consumer-facing eCommerce brand, and is part of Peapod Digital Labs, focused on growing Peapod sales to consumers.   


This role will lead the execution of real time strategies to directly impact sales & marketing efforts based on sales results. This role will focus on geo-specific sales & communications initiatives to support ecommerce sales goals in all regions. With close alignment to Finance and Operations, this position is responsible for analysis, evaluation, and direction of strategies to result in sales growth.


Essential Functions: 

1. Sales Plan Development & Execution:

Responsible for developing and executing plans for real-time sales results

- Partner with Operations and Finance to drive service model & sales/margin on a weekly basis. Review sales numbers with Operations teams weekly to understand local trends and make adjustments to improve sales. Provide operating team with regular insights into customer satisfaction, identify opportunities and inspire cross functional team to execute merchandising, operational and marketing plans to improve satisfaction and drive sales. Provide guidance to Operations and monitor service model to ensure we are pulling the right levers to drive the business.

- Align with Marketing resources to develop and drive brand awareness, acquisition and customer retention strategy for Peapod markets and PUP. Collaborate with ADUSA/Division marketing teams to leverage assets to drive sales.

- Assess and ensure that sales strategies are achieving targets and provide executive leadership with summaries and new strategies for achieving sales goals.


2. Financial Management:

Responsible for high influence and execution of commercial elements, including sales & profits

- Monitor sales/orders/margin consistently to ensure metrics moving in the right direction and make adjustments to proposition as needed

- Key influencer for sales (both grocery and total sales) as well as gross profit margin (including product margin, fees and incentives). Responsibilities include budgeting, forecasting, modeling, project financing, and all other aspects of the Division/Market financials. Develop and execute quick response communications plans during critical operational challenges such as weather emergencies, service provider failures, etc. Provide marketing support to help regional Ops teams meet hiring goals.


3. Division / Market Strategy & Communication Management:

Track online and offline competitive activity across all Peapod markets and provide quarterly updates on changes to competitive geography, service model, marketing activity, etc.

- Leverage ADUSA competitive tracking resources to monitor traditional supermarket store openings and closings and estimate sales impact on Peapod’s business.

- Review monthly sales

- Develop and execute quick response communications plans during critical operational challenges such as weather emergencies, service

provider failures, etc. . Understand overall impact and act accordingly.

- Track and report on Market Share changes on a period basis; working closely with local Sales leads to understand changes and determine



4. Build Strong Teams:

Establish and maintain a working environment conducive to positive morale, individual style, quality, creativity, collaboration and teamwork and lead by example.

- Manage, evaluate, mentor, train and develop team to make decisions within their scope of responsibility.

- Provide inspirational leadership to guide sales teams toward operational excellence.

- Collaborate cross-functionally to drive results.



- Strong marketing, merchandising, business and managerial skills

- Strong budgeting and forecasting skills


- Willing to travel up to 10% of the time for business purposes (within state and out of state)


- Bachelor's Degree in Marketing or similar field


- Minimum 6-8 years experience with emphasis in marketing or merchandising manager experience.





Join Us at Our Table  

Peapod Digital Labs is a forward-thinking company with a strong legacy of innovation. We recognize who powers our progress – our people! We offer a great variety of benefits and perks to our employees, including: great health care options, including PPO and HSA plans (with company contributions), dental, vision, flexible spending accounts, a 401k with strong company match and immediate vesting, and generous and flexible paid time off. 


We are an equal opportunity employer. We comply with all applicable federal, state and local laws. Qualified applicants are considered without regard to sex, race, color, ancestry, national origin, citizenship status, religion, age, marital status (including civil unions), military service, veteran status, pregnancy (including childbirth and related medical conditions), genetic information, sexual orientation, gender identity, legally recognized disability, domestic violence victim status or any other characteristic protected by law.  

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Technology we use

  • Engineering
  • Product
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • ScalaLanguages
    • SwiftLanguages
    • AzureLanguages
    • jQueryLibraries
    • ReactLibraries
    • AngularJSFrameworks
    • SpringFrameworks
    • Vue.JSFrameworks
    • Microsoft SQL ServerDatabases
    • OracleDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics


Right next to Union Station, we are easy to get to and surrounded by food in Downtown and the West Loop.

What are Peapod Digital Labs Perks + Benefits

Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Online course subscriptions available

Additional Perks + Benefits

Building a cutting edge eCommmerce center of excellence means our teams need to focus on their work challenges, not whether their benefits are activated. With a one-stop shop for online benefit management, competitive bonus potential, and a flexible, brand new office, our employees are able to focus on making the customer experience amazing.

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