RXBAR: We manufacture, market and distribute whole food protein bars. While the protein bar market is crowded, RXBARs are the cleanest protein bar available and our branding stands out. A unique, “No B.S” value proposition has propelled RXBAR to a top brand in the bar category.

Regional Sales Manager, Foodservice West is responsible for growing our business in the Foodservice Channel in the Western US.

General Functions + Responsibilities:

Sales

• Build strong relationships with Foodservice Distributors, Operators and Brokers within the Western Region and throughout the food industry
• Influence, lead and train assigned brokers
• Develop and execute strategic sales plan with Specialty Sales Director & National Sales Manager for key accounts within the region
• Research and actively seek new business in alignment with targeted sales priorities
• Expand the business by securing new doors, added SKUs and merchandising programs
• Ensure execution of new product launches, promotions and secondary placements
• Collaborate with Category Insights team to bring relevant and timely data to our distributor and operator partners
• Tone Setting: Embody the RXBAR culture and sales team values and reinforce the “RXBAR Sales Call”
• Communicate and implement price changes when necessary
• Prepare for and meet with customers during business reviews
• Sell and manage to revenue and promotional trade spend budget
• Actively participate in industry trade shows and customer shows

Planning and Strategy

• Work with Broker partners and RXBAR’s Category Insights and Sales Planning teams to understand and manage:
  • Distribution
  • Voids
  • In-stock Levels
  • Pricing/Promotion
  • Off-Shelf & Display Compliance
• Leverage insights from Category Insights & Sales Planning to elevate RXBAR’s presence throughout foodservice operators
• Build a deep understanding of the distributor/operator’s business. Talk to other brands, brokers and buyers, listen to earnings calls and read articles related to the Foodservice Channel

• Anticipate distributor/operator response to changes in RXBAR pricing and distribution

• Proactively communicate with Sales Planning team to stay ahead of programs that create executional challenges
• Prioritize key accounts for new item launches in collaboration with Director of Sales and Sales Planning team

Cross Functional

• Leverage Category Insights, Supply Chain & Sales Support Team to forecast as accurately as possible
• Work with Marketing, Supply Chain & Sales Planning to develop, plan and execute display programs within the channel
• Collaborate with Sales Support & Category Insights team to identify trends and opportunities for brand development within the Foodservice Channel

• Communicate with Category Insights team about important, needle moving programs so they can provide post event analysis

• Provide thoughtful insight into pricing structure within the region
• Identify and communicate merchandising and shopper marketing programs to Sales Leadership, Sales Planning, and Marketing
• Work with Sales and Finance teams to build an annual sales plan and review weekly updates and progress with Manager
• Understand the competitive dynamics in the Foodservice Channel. Where can we learn from leaders and what opportunity exists to take more share?
• Maintain excellent customer and RXBAR employee interdepartmental relationships 

Skills & Qualifications:

• Bachelor’s degree in related field required
• 5+ years’ experience in retail sales and merchandising in within the Foodservice Channel
• Proven and successful sales management track record
• Leadership skills and competencies for advancement within the company
• Established relationships with distributor and operator customer base
• Experience in sales and expense budgeting and management to budget
• Broker management experience
• Excellent communication skills with external customers, peers, supervisors, and internal supporting departments
• Ability to travel for trade shows, sales calls, and meetings - approximately 60% of time
• Proven integrity in life/employment and honesty in dealings with others
• Experience and proficiency with Microsoft Office programs
• Occasional and event related weekend work is required

Total Rewards Package: Competitive salary, comprehensive benefits package, 401K plan with RXBAR match, cell phone & fitness membership reimbursement, subsidized commuter benefits, bike & helmet, unlimited RXBARs, RXBAR gear and invaluable experience growing a company.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.