Senior Data Analyst - Marketing
1 week ago
As Reverb’s Data Analyst - Marketing, you’ll work closely with our in-house marketing and growth teams to define priority KPIs and analyze the performance of marketing channels and campaigns. Our ideal candidate is driven by understanding customer behavior and is passionate about contributing to the development of marketing strategies, which are informed by data and focused on outcomes. In this role, you’ll dive deep into the performance of paid marketing, email, SEO, online video, social media, product marketing and branded content. You’ll surface insights to improve customer acquisition and retention for both sides of Reverb’s marketplace. Working with the marketing team, you’ll roll out testing frameworks and reporting and be a stakeholder for Reverb’s growing martech stack. Collaborating with Reverb’s data analytics team, you’ll work on user segmentation, incrementality analysis, and attribution.