3 weeks ago
Plan and execute User Experience research projects.
Work with third-party vendors including participant recruiters and research service providers.
Uncover user insights that inform design objectives and goals.
Partner with Product, PMO, Engineering, Sales and Marketing to ensure execution meets user & business needs.
Partner with Data Science and Marketing Analytics to gather data, perform user research and derive key insights (usability sessions, competitive research, surveys, etc.).
Lead customer experience mapping & user research initiatives.
Implement tools to collect quantitative and qualitative data from internal and external product users.
Partner with Marketing Analytics team to quantify user behaviors and inform hypotheses for design research.
Deliver insights into design tools and assets for product managers and designers to use (personas, design principles, empathy maps, customer journey maps, experience maps, scenarios, etc. as appropriate).