June Growth Series: Using Our Psychology Backgrounds To Improve Fortune 500 Companies
Jun 26
Growth is one of the best problems a business can have. It is also something that you, as a business owner, Director, C-Suite individual, or team member have to deal with on a regular basis. Whether it's closing a sale, seeking outside funding from investors, hosting a successful networking event, hiring new members, or even simply not going crazy, you have to be mindful about the actions you take when growth happens.
This is why we launched the Growth Series. Many of us have questions and few of us have all of the answers. VisualFizz, a digital marketing company that predominantly works with 'growth stage' businesses has been asked these questions constantly and we felt that it's time to provide you with some answers.
We have asked Chicago's best and brightest to speak up and chat with us AND YOU about what they've learned through their years of GROWING their own thing. These individuals are industry leaders, founders of notable companies, sales geniuses, event hosts and personalities, and so much more.
For this event, we will be speaking with Kristian Aloma, PhD and Dr. Elizabeth Schwab:
Kristian believes in the power of narratives. He recognizes that the more people understand their stories, the more they understand the world and their place in it. This is equally true for business as it is for people.
After 15 years of transforming the world’s best products into brands and nearly a decade of academic research completing his PhD in Psychology, he founded Threadline to help nurture those brand narratives. When not working, he can be found traveling with his partner, Courtney, and their two children, Athen and Avery; playing with technology, or testing his amateur carpentry skills.
Dr. Elizabeth Schwab:
Dr. Schwab possesses a Bachelor's degree in Psychology with an emphasis in Neuropsychology, a Master's degree in Applied Industrial and Organizational Psychology: Organizational Effectiveness, and a Doctorate in Business Psychology.
Her research is grounded in Behavioral Economics and focuses on the consumer experience. Dr. Schwab has taught with The Chicago School of Professional Psychology since 2011. Her prior teaching experience includes Illinois Institute of Technology and the University of Wisconsin-Whitewater. Dr. Schwab has more than 10 years of experience consulting in the marketing, legal, and academic/education industries.
Her experience varies from training and education to skill building and consumer research, all through the lens of Behavioral Economics. Dr. Schwab consults regularly to Fortune 500 companies through a marketing firm located in Chicago, Illinois. Dr. Schwab developed the Master of Art in Behavioral Economics program, launched in Spring 2015. Currently, she is the Associate Department Chair for the Business Psychology Division.
What to expect:
Our panelist will be up on stage discussing their story. From the beginning to the end, the good times and the bad. We will ask them questions, we'll let the floor ask them questions, and we'll hold an open discussion.
Why this format?
We've held panels in the past and we realized there's just TOO MUCH good information to split amongst 3-4 panel speakers. That's why we're taking a more micro approach to understand the story of either 1 or 2 speakers.
Schedule:
- 5:30-6:15 Networking & Chats
- 6:15-7:15 Panel Discussion
- 7:15-8 Networking and Chats CTD.
Future Events:
VisualFizz, your hosts: We are a digital marketing agency that works with growth-stage organizations building their brand, mid-sizes companies looking to outsource their marketing, and with Fortune 500 companies that feel it's time to try something fresh, new, and more efficient.
Looking forward to seeing you all there!
*Note: There is security in this building. Please say VisualFizz Growth Series for entrance.
