August 7, 2013 – Food Genius, which delivers deep analyses for trillions of restaurant menu ingredient and item combinations, has launched a new tool to analyze changes in restaurant data over time. The food industry can now track how more than 23,000 food-related terms are changing on a quarterly basis. Through this launch, their Food Genius Reports product supplements its best-in-class data, which covers more than 22 million menu items, with the industry’s most robust trend service.
“What is truly revolutionary is that you can filter these terms’ trends in more than 78,000 ways – insight into whether beef items are up nationally or whether independent restaurants in Ohio are menuing more basil is now at your fingertips,” notes Food Genius founder and CEO Justin Massa. “For anyone seeking to understand food trends – whether they be ingredient manufacturers, grocery brands, distributors, or large chains – Food Genius Reports is a game-changer.”
“Our mission is to make products that are highly intuitive and engaging to use,” explains VP of Product Benjamin Stanley. “We’ve expanded access to current food data in ways that seemed impossible just a few years ago. But this is just the beginning – we continue to explore how to better visualize changes in pricing, menu placement, restaurant segmentation, and geographic distribution of various foods.”
Since its launch in January 2013, Food Genius’ clients have already gained traction with Reports’ data and insights. “The information we’ve been working with through Food Genius allows us to really examine our most important food categories,” mentions Amy Fattori, Marketing Director at Grecian Delight Foods. “We can then go in and consult with our operator, broker and distributor partners to expand their knowledge about how our products can be used.”
Food Genius has received a number of awards for its work on Food Genius Reports and was named to Entrepreneur Magazine’s list of 100 Brilliant Companies for 2013.
For more information on Food Genius’ services, visit http://www.getfoodgenius.com or contact Eli Rosenberg at [email protected].
About Food Genius
Food Genius is big data technology firm with a vision to be leading provider of data and insight to the food industry. By tracking more than 22 million restaurant menu items and analyzing that data with a proprietary taxonomy of food, Food Genius has built the largest and most robust restaurant menu analysis service in the United States. They provide manufacturers, distributors, operators, and CPG brands with actionable data on restaurant food trends. Ongoing insights and food trends from Reports will be published on Food Genius’ blog via http://blog.getfoodgenius.com/ and through their social media channels.
_0.jpg)
.jpg){kind=spacer}
