Founders' Stories Rewind: Brian Spaly on Finding Product-Market Fit

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Published on Feb. 20, 2015

Note: This article was originally posted on Pat Ryan's blog, Cooler by the Lake.

For nearly two years, Chicago Founders’ Stories has been bringing our city’s greatest founders right to the community to share their stories, experiences and advice with entrepreneurs in Chicago and around the world.

We’re excited to bring back some of these great insights in a new series called “Founders’ Stories Rewind”, where we’ll focus on key moments from our conversations that aim to inform and inspire.

This month, we’re rewinding the video of Trunk Club and Bonobos founder Brian Spaly and honing in on some of his great advice. In the video clip above, Brian discusses the importance of product-market fit and one of the biggest mistakes that entrepreneurs make: investing far too much money into a product that the market doesn't need.

https://www.youtube.com/watch?v=mnKJbaUhqAA

Want more founders? More coming soon on Cooler by the Lake.

Pat Ryan is a 2x digital entrepreneur and a 3x social entrepreneur, co-lead investor in Chicago Ventures, creator and host of Chicago Founders’ Stories @1871 in Chicago. Learn more or follow him on Twitter @PatRyanChicago.

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