The intersection of convenience, fun and value has historically been an integral part of the McDonald’s DNA. Today, we are on the move to transform how we bring these pillars to life through the growth of technologies such as mobile, connected devices, digital media and the Internet of Things. McDonald’s will give startups the opportunity to pitch their innovations, particularly as they relate to the customer experience of one of the world’s largest and most frequented businesses, serving more than 69 million customers in more than 100 countries each day. There are 3 session opportunities for pitches:
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Prizes Each session finalists will receive:
We will select one winner from each session to have a brainstorming meeting with the McDonald’s Digital Team at the corporate headquarters in 2015. One Grand Prize winner from amongst all three sessions will have the opportunity to pitch their idea or business to McDonald’s C-Suite Team at the corporate headquarters. Submitting Your Pitch Submit your pitch to [email protected] by 8 pm ET on Tuesday, March 10. Ensure your pitch includes:
Criteria We will judge all pitches on the combination of the following criteria:
We will notify three finalists for each session on March 12, 2015 and give them 15 minutes to pitch their innovation to a panel of industry leaders and McDonald’s digital executives on March 13th. Have questions? Send them to [email protected] |
