So we asked the founder of Doejo, Phil Tadros, to answer a few survey questions, through which his wit lit up.

1. What do you think SPARK Chicago is bringing to the start-up/tech community?

It’s bringing awareness, hyper-intelligent collaboration, entrepreneurship, passion and drive, and a time-sensitive race to launch a bad-ass new company. It’s bringing…me.

2. Why did you decide to get involved in SPARK?

Seth basically bullied me into it.

3. What’s your favorite place in Chicago?

My hiding spot, of course.

4. What is the inspiration behind your logo?

Do I have a logo?

5. When did you realize that others needed your services? How are you a super hero?

Because they kept asking me and I was like, I’ll die if I don’t start charging people. My underwear.

6. How did you start your business?

It started me.

7. If there was a song that depicts your business, what would it be and why?

Jay Z, On To the Next One

8. What keeps you up at night?

SPARK! No just kidding. Words with friends.

9. What’s great about starting a business now compared to 10 years ago?

Ten years ago it would have been way more expensive, and and it would not be as fun. Because technology is cool.

10. What business tactics are on your “Dude you’ve been deleted” list?

Rock, paper scissors.

11. In layman’s terms what does your business do?

Lay Men.

12. What’s your vision?

20/40

13. What’s your mission?

To help Clients launch successful projects and products.

14. How are you changing the world?

By taking care of people that need help, and building things that are helpful for people that are productive and nice.

15. How would you like to see the business/start up world change?

I guess people just need to be more informed on what goes into it. A lot of clients or potential entrepreneurs don’t understand enough about business before they enter into the start-up world. Sometimes people miss the whole point. They get too caught up in so many functions and end up devaluing what actually is going on at the core.

16. If there were a magic pill for start-up success, what would you say are the ingredients?

Charge right away for something simple and useful.

17. If you created the Real World Entrepreneurs series, which thought-leaders would you
have living in your house and why?

Puck, Harper Reed, Ziad Hussain, Victor Nwankwo, Wendel Davis, Leah Culver (she gave me her mouse once), Katie Bezrouch, Ron May

18. In your opinion what is the next big disruptive technology?

Anything to do with money.

19. If you had to identify kryptonite within a business what would it be?

They over fixate and don’t get off the ground soon enough.

20. How would your business dispose of your customer’s kryptonite?

21. What’s the secret to success? i.e. What’s in your magic sauce?

I plant seeds and connect the dots while letting the right people in.

22. If you had to choose between either having a bed or a desk, which one would you
choose? A besk. (I threw this one from my recent move. –MM)