Limelight

Limelight

2 Total Employees
2 Local Employees
Year Founded: 2012

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<div class="content"><p>[ibimage==35211==Small==none==self==null]</p><p>Using Limelight, individuals have the ability to directly communicate with their favorite brands through a simple interface that is intuitive &amp; easy to navigate. Users can utilize this platform for the purposes of establishing brand loyalty and directly monitoring the relationship he/she has with a given business. On the other hand, businesses are empowered with a suite of different tools that help target and convert customers into ambassadors.</p><div class="content"><p>Limelight encourages content creation and interaction through the use of gamification to connect individual connectors to businesses that are struggling to stimulate activity and get their brand recognized. Users register and create profiles linked to their existing social media and web based accounts. At the same time, businesses and brands that are looking to attract new buzz and customers may incentivize the users by posting a mission or objective and reward for completing it in the form of in-kind product/service, discount(s) on a future purchase or direct compensation in the form of credits (or in game currency). Possible integration with systems like Klout will help determine the user’s overall social influence and allow publishers to target specific geographical and socio-cultural markets.</p><div class="group story"><div class="question"><strong>WHO WE ARE</strong></div><div class="response story"><div class="text"><p>Limelight is a diverse brand which consists of many like-minded and ambitious young professionals, all of whom contribute an individually unique aspect to our team and overall culture. We like to consider ourselves ambassadors for the entertainment industry and the lifestyle that comes with it.</p></div></div></div><div class="group reason"><div class="question"><strong>WHY WE ARE DOING THIS</strong></div><div class="reason response"><div class="text"><p>Having working in the marketing and promotional industry for a combined total of over 35 years, our founders have realized the importance of brand management and the different aspects that add to maintaining an overall brand image. We developed Limelight as a central platform where marketing professionals can directly monitor and integrate their marketing communications amongst several different platforms.</p></div></div></div></div><p>&nbsp;</p></div><p>&nbsp;</p>