GPShopper is happy to announce that PacSun's mobile app has been selected as an Official Honoree in The 20th Annual Webby Awards in the Mobile: Lifestyle category!
With nearly 13,000 entries received from 65 countries, the Official Honoree distinction is awarded to the top 20% of all work entered that exhibits remarkable achievement.
View all nominees and honorees in the Webby Awards' Mobile Apps & Websites Lifestyle category here.
Challenged with the desire to bring enhanced personalization with its loyalty program,PacSun turned to mobile commerce platform GPShopper to create a native mobile app. Integrating its loyalty program usingGPShopper's Demandware cartridge, app downloads have more than doubled since launch, and the app now ranks consistently in the top 50 lifestyle apps.
PacSun's Personalized Approach to Loyalty
PacSun's mobile app brings enhanced personalization to its customers by integrating its loyalty program, Golden State of Mind (myGSOM REWARDS).
Loyalty members can easily manage their myGSOM REWARDS points, rewards and activity, receiving instant push notifications of rewards earned and other exclusive offers.
Not a PacSun loyalty member? Earn points just for joining! Sign up for your virtual membership card right within the app! myGSOM REWARDS members enjoy benefits like 10 points earned for every $1 spent and $5 in redeemable rewards for every 1,250 points earned.
Key App Features:
Inbox notifications
Customers can check-in and share app content via social media
Virtual 2D barcode rewards card can be used in-store
Rewards History showing the customer details of their prior transactions and points/awards accrue
Personalized Coupons stored in the app can be redeemed in-store
Personalized Push Notifications using User-Based Targeting
About PacSun
With roots in action sports, fashion, art and music, PacSun serves up the latest styles for men & women from top brands including Been Trill, Crooks & Castles, Bullhead Denim Co., Nike SB, Diamond Supply Co., Volcom, Hurley, Young & Reckless, Modern Amusement, RVCA, Brandy Melville, Gypsy Warrior, Kendall & Kylie, Billabong, LA Hearts, Me to We & more! PacSun offers everything you need to live the laid-back California lifestyle in a Golden State of Mind, no matter where you live.
