Content Marketing Specialist
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This content marketing role is the perfect opportunity for a copywriter with a knack for punchy short form copy and who has interest in a career in marketing. This role will work as part of a new internal creative production team sitting in Zebra's Global Demand Center and will work on a wide variety of global content creation projects.
Zebra is an equal opportunity/affirmative action employer committed to a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, ancestry, marital status, age, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position, please contact us at 847.793.6772.
The EEO is the Law poster is available here. The EEO is the Law poster supplement is available here.
The content marketer is responsible for developing insightful, accurate content and creative copy, to support print and digital marketing vehicles. Maintains familiarity with the company narrative and provides content that aligns with strategic objectives. Reviews marketing materials for adherence to brand standards and consistent brand “voice”.
Responsibilities- Writes innovative copy for new marketing materials, including ad copy, emails, social media and website content
- Performs as the copy expert and resource for marketing team, including designers and marketing managers.
- Develops content based on marketing objectives to help increase performance of campaigns
- Writes copy as needed for miscellaneous projects, including marketing communications and presentations
- Participates in concepting and creative brainstorming sessions
- Proofreads and completes content edits when necessary
- Maintains current grammatical standards, specifications and documentation
- 3-5 years copywriting and editing experience
- Strong writing ability with focus on copywriting for technology market preferred
- Excellent attention to detail, editing, grammar and writing skills
- Strong organizational skills
- Ability to work collaboratively as well as independently on projects
- Thrives in a fast-paced, deadline-oriented environment
- BA/BS degree in Marketing/PR, English or related field
- Proficient in Microsoft Office and Adobe Creative Suite. AEM experience a plus
- Understanding of online content strategy, voice and target marketing International and technology experience preferred; foreign language skills a plus.
- Writing samples will be expected.
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Zebra is an equal opportunity/affirmative action employer committed to a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, ancestry, marital status, age, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position, please contact us at 847.793.6772.
The EEO is the Law poster is available here. The EEO is the Law poster supplement is available here.
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