Demand Generation Marketing Intern

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PowerReviews works with more than 1,000 global brands and retailers to deliver cloud-based software that collects and displays ratings and reviews on websites.

In your role as Demand Generation Marketing Intern, you work with both the Events Marketing Manager and Digital Marketing Manager to engage customers and prospects with thought leadership/events/etc. and analyze the effectiveness of campaigns and channels. This position will report directly to the Events Marketing Manager.

Key Accountabilities

  • Engage customers and prospects with thought leadership and events
  • Write email and landing page copy for inbound and outbound campaigns
  • Creative and task planning for webinars, conferences, and tradeshows
  • Build marketing segmentation lists
  • Research digital trends, competitive activity and identify opportunities
  • Increase site traffic through search and paid advertising optimization
  • Analyze metrics to determine the effectiveness of campaigns and channels

Requirements & Preferred Skills

  • Working towards a Bachelor’s degree
  • Juniors going into Senior year preferred
  • Marketing, Communications, Business, Journalism degree preferred
  • Previous internship experience is a plus
  • Excellent verbal and written communication skills
  • Self-starter with strong attention to detail and an entrepreneurial spirit
  • Willingness to learn, think creatively and execute quickly
  • Experience in email, SEO, SEM, paid search, events and/or database segmentation is a plus
  • Experience with Salesforce, Marketo, and Google Adwords is a plus
  • Commitment of 40 hours per week

Core Values

  • Transparency: Transparency in communication drives trust.
  • Accountability: We hold each other accountable to execute and improve.
  • Learning: Continuously learn new skills to find your super power.
  • Collaborating: Collaborate with colleagues, customers, and partners to win.
  • Celebrating: Celebrate the wins and share our success.

 

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Location

1 N. Dearborn, Chicago, IL 60602

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