Digital Marketing Specialist
Payline is looking for a energetic digital marketing specialist to join our Outbound Marketing team reporting directly to the Outbound Marketing Manager. You will work cross-functionally with our marketing and sales team.The right candidate will not be afraid to try something new or suggest new ideas. They will roll up their sleeves and have a can-do attitude.
As a Digital Marketing Specialist you will work to create scalable processes that ensure best practices in outbound communications and database management. You will also conduct complex data analysis that will be used to inform strategic decisions by stakeholders from across the company. You will be working in a fast-paced environment managing multiple projects at once, which involve stakeholders across the company.
Responsibilities:
Manage technical aspects of key marketing systems (email marketing automation) used to generate, distribute, and report on leads.
Establish and maintain scalable processes that ensure best practices in campaign and lead management.
Building and executing both content and product e-mail campaigns as well as develop new and creative growth strategies
Analyze marketing and sales data to develop insights and make recommendations on areas for optimization.
Evaluate new technologies and add-on applications to improve and optimize marketing team performance.
Requirements:
BA/BS or equivalent experience in marketing, or email marketing.
Strong writing, analytical skills and experience with reporting and data analysis.
Proficient in email marketing automation systems and integrating those systems with other technologies.
Ability to manage multiple projects at the same time in a fast-paced environment.
Technically capable, excellent communicator, and a desire to improve processes.
Some Rock Star Benefits:
Not your typical work-place environment
Enjoy free snacks, Free weekly breakfast, Free gym membership, Monthly End of the Month Parties,
Located in the heart of River North/Downtown
3 extra PTO days per year to be used for serving at charitable events
Charity Impact
Work hard, play hard and give back
Participate in coordinated charity events at your choosing, earn points to attendance for you and a plus one to a Black Tie Event for our largest charity event of the year
Have your voice heard
Have a good idea? We want them! Make a difference where you work!
Enjoy our ping pong table!
Included Health, Dental, and Vision Package
Unlimited Sick Days, Options to work from home at Manager discretion, Great PTO and Holiday time off.
Learn more about us at: https://paylinedata.com/