As Growth Marketing Principal, you’ll relentlessly and efficiently acquire and retain customers in our Chicago market, while building an unforgettable local & national brand.

Responsibilities:

• Forge partnerships with local businesses and organizations that drive substantial member growth
• Identify the most efficient customer acquisition strategies in the book and implement them flawlessly; then devise strategies no one else has thought of because they’re simply that inventive
• Generate content that attracts new riders and keeps members coming back
• Utilize data to continuously analyze and refine existing campaigns in order to increase customer acquisition, conversion, and retention
• Represent Via externally, serving as both brand ambassador and point of contact; pitch the advantages of our game-changing technology day in and day out

You:

• Always thinking strategically and creatively about ways to hook customers
• Organized and independent; you’re comfortable taking on responsibility and working as part of a small team
• Analytical and rigorous, with a thorough understanding of key customer acquisition metrics and statistics
• A gifted writer: people often tell you how much they enjoy your writing
• A savvy and tactful communicator: you intuitively find the right tone in every situation
• Exceptional academic record and prior work experience in a consumer-facing business
• Have experience in marketing/communications or PR, ideally at a start-up

Via offers highly competitive compensation packages and benefits, including equity, health insurance, a flexible vacation policy, and relocation assistance.

Via is an equal opportunity employer.