Senior Account Specialist, Digital Media Agency
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Joining the Leapfrog team means being part of a different kind of agency. We deliver gains in market share and new customer volume through powerful digital marketing strategy enabled by a proprietary platform, digital consumer targeting and advanced analytics.
We are looking for a Senior Account Specialist to join our integrated agency team on a Fortune 500 Education client. The Senior Account Specialist is responsible for collaborating with cross-functional teams to execute innovative digital response marketing programs that deliver outcomes for our client.
A successful Senior Account Specialist is a proactive and enthusiastic ‘multi-tasker’ with strong attention to detail, excellent communication skills, and an ability to grow relationships internally and externally. Are you a ‘go-getter’ with an entrepreneurial spirit? Comfortable with making data-driven decisions? Then read on!
Responsibilities:
- Drive day-to-day executional internal leadership against prioritized projects and activities, ensuring establishment of and alignment back to overall business objectives and strategies.
- Communicate and work with cross-functional teams on client strategy/objectives to ensure project implementation.
- Develop and interpret daily and weekly media performance summaries to be used internally and externally.
- Assist in the creation of client presentations including data mining, data presentations (charts, graphs, etc.), and competitor research, to provide insights, inform and educate client.
- Provide meeting summaries with outlined action items and required communications regarding next steps.
Qualifications:
- 2 years of digital marketing experience. Digital agency experience a plus.
- Working knowledge of the digital landscape with experience in programmatic, direct buys: digital video, streaming audio, display, mobile and social
- Working knowledge of marketing analytics and digital marketing.
- Outstanding written and verbal communication skills.
- Ability to multitask with a strong attention to detail in a fast-paced dynamic environment.
- Ability to work and communicate cross-functionally to assist in gaining consensus to execute marketing programs.
- A college degree, preferably in marketing or a related field.
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