Senior Specialist, Customer Advocacy
verview
kCura is a global company with team members who are driven by our customers to build exceptional software for them to use every day. Our product, called Relativity, handles large volumes of data and helps corporations, law firms, and government agencies solve their own unique data problems.
The way we work together is centered on our core values of collaborating, communicating, pushing to exceed expectations (even our own), being humble, and having fun while we do it. We enjoy ourselves, give back, and work (and play) hard together. If this sounds like the place for you, check out the details of this position below.
As a Senior Specialist focused on Customer Advocacy, you will be responsible for working directly with our customers and subject matter experts to develop thought-provoking content—from case studies to videos to live event content—that ties into kCura's overall marketing initiatives and strategies. You will work alongside a team forging relationships with e-discovery professionals from corporations, law firms, government agencies, and service providers to deliver co-branded content like the stories you’ll find on our website. The Senior Specialist for Customer Advocacy works under minimal direction of managers, and provides guidance for less experienced colleagues.
Responsibilities
• Own our foundational customer advocacy program, and develop it into a thriving community of customer advocates and influencers
• Build and manage a strong, data-driven pipeline of customer references from a variety of regions and verticals
• Conduct interviews, and draft message-driven customer success stories
• Write detailed promotional plans for strategic use of customer content
• Work closely with customer-facing teams to develop and nurture relationships with customer contacts, and craft effective outgoing messages
• Prepare reports and determine metrics for ensuring effectiveness of marketing plans
• Work closely with the marketing, sales, and internal communications teams to ensure alignment on key messages
• Assist with the programming and promotion of industry sessions for our annual user conference, Relativity Fest, as well as other major conferences throughout the year
• Provide customer stories as needed for keynote presentations, internal meetings, etc.
• Keep up with current e-discovery and related industry trends to provide compelling content
• Ensure all external communications adhere to brand standards and are aligned with kCura’s strategic objectives
Qualifications
Minimum Qualifications:
• BA/BS in Communication, Public Relations, Journalism, or related field
• At least three years experience in a marketing, communications, corporate branding, or writing-focused role
• Experience with customer engagement/advocacy programs or influencer marketing
• Learn about kCura and Relativity, earn a base-level Relativity certification within 180 days
Preferred Qualifications:
• Multi-faceted, strategic marketing professional with demonstrated success in integrated marketing communications
• Must be able to understand and effectively communicate complex, technical ideas between web, phone, video, and social media
• Excellent oral and written communication skills
• Ability to thrive in a fast-paced, deadline-driven, team environment with shifting priorities
• High-touch customer service
• Meticulous attention to detail and strong proofreading capabilities
• Proven history of resourcefulness, initiative, creativity, and self-motivation
• Excellent collaboration skills across interdisciplinary teams
• Superior organizational and operational skills
About Us
Our software has more than 130,000 active users in more than 40 countries from organizations including the U.S. Department of Justice and more than 190 of the Am Law 200. We have grown significantly over the last several years and continue striving to build software that helps solve our customers’ toughest e-discovery and unstructured data challenges.
If you’re ready to grow with us, we’d love to hear from you.