Social Media Specialist
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Primary Tasks
- Developing paid social recommendations designed to meet the goals provided in briefs from client/planning teams
- Presenting recommendation to internal or client groups as needed
- Launching campaigns in the PMD platform and providing meticulous reporting and optimization recommendations
- Quality control trafficking creative and ad tags using 3rd party ad server tools and bid managers
- Oversee the issuing and updating insertion orders
- Resolving invoice and other related discrepancies
Business Character
- Exceptionally well organized
- Able to prioritize
- Able to multi-task
- Detail oriented; verging on perfectionism
- Willing to work long hours
- Take full responsibility for the activity happening on your accounts
- Display professionalism in all interactions with the clients and salespeople
Creativity
- Contribute innovative ideas and be thinking about new media avenues
- Consider ways to communicate clients’ advertising message, which is consistent with the creative strategy
Teamwork
- Providing detailed support to Supervisors and account planning teams
- Develop effective relationships with the Account Management groups assigned to your accounts
- Help media teams meet deadlines when they are in a crunch
- Be ready and willing to share your knowledge with new employees
Requirements:
- Bachelor’s degree
- 1+ year experience in media planning, preferably in the digital/paid search space
- Social Media experience with Facebook and Twitter in a professional capacity preferred
- Fluency with Microsoft Office (especially Excel and PowerPoint)
- Excellent verbal/written communication skills
- Ability to manage simultaneous tasks in a fast-paced technology-oriented environme
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