Sr. Media Relations Director
WHO WE ARE
ContextMedia:Health improves health outcomes for patients, providers and life science companies. We provide technologies incorporating hardware, software and media content that educates, empowers and activates people living with a chronic condition to improve their quality of life. With presence in 25,000 healthcare practices nationally, we continue to scale 265% YOY and have been recognized by Forbes, Crain's and Inc for our culture, business growth and innovation.
We are a group of creative problem-solvers - with hustle and grit in our DNA - who fight until we win, and do so collaboratively. We believe in communication with transparency, purpose before self and ownership over outcomes.
WHO WE NEED
We need a fearless leader who has a passion for storytelling, inspiring consumers into action through the media narrative, and thrives on building relationships with media reporters across platforms. The healthcare industry has eroded trust from consumers in the past but through human-centered and data-driven technological innovation at scale, the trajectory is now changing. We are looking for a media relations expert to own the narrative, strategy as well as execution to bring our story to every household nationally as we activate the best health outcome possible for every person in the world.
The person who would succeed in this position would embody our values of scrappy excellence - resourceful yet detail-focused - as well as humble invincibility - to come in with an open mind to learn from what we've built while bringing a decisive confidence to scale it from where it currently exists. We are specifically looking for experience at a large cap private company or high-growth company, especially in the B2B2C space, that has invested in building a national brand presence. You will be need to bring hustle, grit, collaboration, a bias towards action and a sense of purposeful urgency to transform an important industry.
Responsibilities:
- Understand, craft and communicate the brand narrative as well as value proposition for our products and their impact on society
- Invest in relationships with relevant media reporters and create strong presence in their stories about healthcare and technology
- Write press releases, understand distributions strategy, and earn coverage of important company events in the industry
- Experience leveraging thought leadership opportunities via conferences and summits
- Develop, pitch and place unique story ideas with those media outlets to reflect the success, milestones and thought leadership of the company
HOW TO APPLY
Please submit a resume and cover letter describing why you'd like to join the ContextMedia family