What We'll Bring:
At TransUnion, we strive to build an environment where our associates are in the driver's seat of their professional development while having access to help along the way. We encourage everyone to pursue their passions and take ownership of their careers. With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go. Regardless of job titles, we offer the opportunity to learn new things and be a leader every day.
Come be a part of our team - you'll work with great people, pioneering products, and cutting-edge technology.
What You'll Bring:

• BA / BS degree in Marketing, Business Administration, Journalism or a related field
• 3+ years of demonstrated skills in product marketing, product or brand management, or market research roles with a B2B focus
• Exceptional content development skills with an ability to communicate complex concepts in a compelling and logical way
• Strong time management skills and the proven ability to work collaboratively with cross-functional teams
• Proven track record of successful product marketing activities that resulted in market share growth and increased revenue
• Exceptional written communication skills with strong attention to detail
• Strong interpersonal and relationship management/building skills
• Fluent in Microsoft Office suite (e.g. Excel, PowerPoint, Word) including exceptional PowerPoint skills with demonstrated ability to tell a story visually

We're also looking for the preferred skills below:

• Previous experience working in the insurance or financial services Industries
• Intermediate data analysis skills (i.e., transforming raw data into descriptive/summary charts or exhibits)
• Strong project management and organizational skills with ability to manage and prioritize multiple projects simultaneously
• Ability to work independently and collaboratively in a fast-paced, matrixed environment with aptitude to learn and adapt quickly
• Prior experience creating and leading sales training activities

Impact You'll Make:
As a Senior Analyst (Product Marketing) for TransUnion's Insurance Market Development team, you will be responsible for supporting the creation of product messaging and positioning documents along with foundational sales enablement materials that will help drive product launch or product growth. This is a highly collaborative role that works closely with product development, market and industry strategy leaders, sales and corporate marketing to support sales and marketing efforts to bring solutions to market and develop innovative programs that drive demand.

• Initially, you will be introduced to the TransUnion Insurance product suite and you will immediately contribute to content management activities supporting a large enterprise project
• Beyond 90 days, you will collaborate with market strategy and product teams to develop product positioning and messaging that differentiates TransUnion Insurance in the market
• You will communicate the value proposition of TransUnion Insurance products to the sales team and develop both internal and external sales tools that support the selling process, including client presentations, sales training, product sheets, case studies and white papers
• You will provide support to the Corporate Marketing Communications team to help build and create effective lead generation, promotions and PR initiatives that support product marketing plans for insurance solutions
• You will track key performance indicators to monitor and enhance product marketing effectiveness and measure impact
• You will contribute to thought leadership content and presentations under the direction of key stakeholders

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.
During the COVID-19 pandemic, TransUnion has several safety protocols in place to protect associates, customers, and visitors. You may be required to be fully vaccinated against COVID-19 as a condition of employment and/or to participate in certain work-related activities. Exemption is available to qualified candidates as a reasonable accommodation.
TransUnion's Internal Job Title:
Sr Analyst, Strategic Planning