Consumer Insights Manager
Hello Consumer Insights Manager!
Our team is growing! Freeosk, Inc. is looking for a full-time, Chicago-based Consumer Insights Manager to join our Analytics team and lead projects that deliver consumer insights and shopper marketing strategies to key stakeholders. In this role, you’ll dig into our internal and retail partner data to analyze shopper purchasing habits and tell a clear story of shopper behavior. You’ll combine the data-based facts with your expert knowledge of consumer and shopper trends to present marketing recommendations to leading CPG companies. Interested? Keep reading!
Our ideal candidate is a gifted presenter with the ability to understand and tailor communication to different stakeholders. We are looking for someone who can synthesize large amounts of data about sampling and purchasing behaviors and succinctly communicate how the results of Freeosk offerings can align with our clients’ needs. If you live for finding stories in data and sharing those stories to influence decision making, this role may be a perfect fit for you!
Some of the key responsibilities you’ll have include:
- Consumer and shopper insights
- Conduct secondary research to identify consumer and shopper trends and brand or retailer opportunities
- Use internal and retail partner data to analyze and understand sampling and purchasing behavior
- Shopper marketing
- Understand client and brand objectives and how they relate to the shopper marketing strategies
- Effectively articulate how Freeosk offerings support client objectives and provide analysis to support claims
- Client support
- Clearly consolidate findings from various Freeosk departments including Analytics, Operations, Project Management, Account Management to provide feedback and recommendations to CPG clients
About you:
- Bachelor's degree
- 3+ years relevant professional experience
- CPG experience in brand marketing, market research, category management and/or shopper & consumer insights roles or experience as a service provider to these functions
- Experience with retailer specific data tools (POS, Retailer Loyalty card data) preferred
- Previous consulting experience a plus
- Proficient in use of Excel to analyze marketing campaign performance
- Strong presentation skills
- Proven influencing skills
**This position is based in Chicago. Local candidates only.**
Benefits Include:
- Competitive pay
- 401(k)
- Medical, Dental, Vision
- Short Term and Long Term Disability
- Life Insurance
- Paid Time Off
- Volunteer Opportunities
- Summer Hours
- Parental Leave
- Tuition Reimbursement
- Professional Development
- Gym Stipend
- Free Divvy membership
- Sports teams
- On-site yoga classes
Who are we?
Freeosk is the key that unlocks the power of free to fuel the discovery process. We use the energy of free and our partnerships to develop an ongoing relationship with shoppers and consumers that is fun and relevant.
A nimble, Chicago-based marketing firm made up of a cross-disciplinary team of engineers, creatives, data analysts, account managers and other specialists, Freeosk works collaboratively with retailers and CPG makers to develop rich shopping, mobile and digital experiences that help people engage and connect with brands.