Content Marketing Manager

| Chicago
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Do you love telling a good story? Are you an expert at connecting the dots, even when one of them is missing? Can you mix your creativity with a laser sharp attention to detail and focus on measurable results? Collective Health is looking for an experienced and strategic Senior Content Marketing Manager to create content that our customers and partners not only read, but actually enjoy reading (and sharing).

This role is focused on the development and contribution to the overall Marcom strategy and the execution of marketing programs to drive awareness and engagement with new and existing clients and partners. This position works collaboratively with Communications, Product Marketing, Demand Gen, and Brand to develop strategies, create content, execute high visibility initiatives that are measurable, help bring the Collective Health vision and story to life, while driving awareness and increasing engagement from prospects, partners and customers.

The Senior Content Marketing Manager will define Collective Health’s content marketing strategy, create original content and includes the timely planning and execution of marketing programs and campaigns and brand communications to boost brand awareness and product consideration. Ideal candidates will have 7+ years of hands-on experience in creating and delivering engaging content for a number of initiatives which optimize a promotional mix across communications, advertising and website, tradeshows, webinars, collateral, and across multiple channels and geographies.

What you'll do:

  • Work across our Marketing, Product, Sales and Partner teams to define our content strategy
  • As a central player on the Marketing team working closely with Product Marketing, Communications and Demand Gen, help develop and drive Collective Health’s technology story, thought leadership, and brand campaigns.
  • Develop and execute integrated marketing and communication plans to reach prospective clients, partners and internal-facing teams
  • Produce content that simplifies the complex world of health insurance and benefits for our various audiences
  • Craft and drive clear, crisp plans for campaigns and marketing initiatives 
  • Engage with senior management to present, obtain buy-in for marketing efforts and event engagement 
  • Report to measurable outcomes that support cross-team goals

Your skills include: 

  • You’ve been successful with previous content marketing efforts and can show demonstrable results
  • You love setting strategies, but even more, you can’t wait to get your hands on the content creation yourself
  • Strong communication skills and a passion for writing. Journalism background a plus.
  • Ability to analyze and simplify complex information to create marketing and communication plans to target, reach, and nurture different prospect, client and partner audiences
  • Well-versed in and is up-to-date with the broader technology and enterprise technology market trends
  • Ability to work cross-functionally to gain consensus across multiple lines of business
  • Excellent project management skills - time management, planning and problem-solving
  • 2-3 years experience publishing enterprise/B2B content
  • You’re excited to transform healthcare and want to join our mission in making it easier for people to understand, navigate and pay for care. Health tech or health insurance experience not necessary, but a plus!

Collective Health is a technology company simplifying employer healthcare to make health insurance work for everyone. With more than 200,000 members and over 45 enterprise clients—including Pinterest, Red Bull, Restoration Hardware, Activision Blizzard, and more—our technical and customer experience teams are reinventing the healthcare experience for forward-thinking employers and their people across the U.S.

Collective Health is headquartered in San Francisco, CA, with additional offices in Chicago, IL, and Lehi, UT. Founded in 2013, Collective Health is backed by the SoftBank Vision Fund, DFJ Growth, PSP Investments, NEA, GV, G Squared, Founders Fund, Maverick Ventures, Mubadala Ventures, Sun Life, and other leading investors.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Technology we use

  • Engineering
  • Product
    • GolangLanguages
    • JavaLanguages
    • PythonLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • PiwikAnalytics
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement


Located right in the heart of River North by the Red, Brown, and Purple CTA lines, with countless nearby restaurants and entertainment options.

An Insider's view of Collective Health

What’s the vibe like in the office?

The vibe here in the Chicago office is one of chill focus. For the most part, you'll hear the tapping of keys and some soft conversation, with the occasional bubbling over of laughter. We like to get our work done here, but we love getting to know one-another. We're always happy to step away for a chat over coffee or a game of foosball.


Software Engineer

What does your typical day look like?

Daily work as an SRE includes anything that increases the reliability and stability of the Collective Health platform to make sure our customers have the best experience possible. Everything from huge cross-team initiatives like migrating to Kubernetes to really deep dives troubleshooting issues is possible - and I choose projects that interest me!


Site Reliability Engineer

How does the company support your career growth?

People here really root for each other’s growth professionally and personally, and they show it by working alongside you to help you do more than you thought you could. We make sure there is space to learn as you work and try new things, and when you do well with them, you get concretely recognized for it.


Software Engineer

How do you empower your team to be more creative?

We strive to foster a psychologically safe culture in order to feel free to share all our ideas, allowing even crazy whims and hunches to be molded and shaped by in-depth discussion and collaboration until they reach their full potential. No question is a stupid one, and we all have valuable input.


Software Engineer

What are some social events your company does?

From the vaguely familiar whirlyball to the always-embarrassing karaoke happy hour, we like to keep things fun and not take ourselves too seriously. We’ve even subjected ourselves to a hot sauce eating challenge, just for fun. Our team also has a regular “game night” where we play anything from Settlers of Catan to Mario Kart.


Senior Product Manager

What are Collective Health Perks + Benefits

Collective Health Benefits Overview

We pay 100% of employee premiums for medical, dental, and vision plans. We also offer a wellness stipend, flexible time off, help with your commute, life insurance, a retirement plan, and plenty of perks to keep you happy, healthy, and engaged.

Volunteer in local community
Friends outside of work
Eat lunch together
Daily stand up
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
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