Digital Marketing Manager

| Chicago
Matterport is a 3D immersive media SaaS company that makes it easy for anyone to quickly and inexpensively create digital 3D models of any physical space. Our 3D immersive media platform is used across many industries to improve how people make decisions about properties. It improves the way people experience and visualize physical spaces making it fun and practical for users to move through real world spaces as if they were there. We are the world leader in the category we invented, having built digital twins of over 2 million properties so far!
Beginning in residential real estate, where 8% of all homes sold in the US last year had a Matterport 3D tour, the company has changed how people experience physical spaces. Our product offering is selling exponentially in new markets: apartment and vacation rentals, hotels, event venues, insurance, retail environments, as well as in architecture, engineering, and construction.
With funding from a group of stellar VCs and investors, we are changing the way we all see the world!
The Role
The successful candidate will have a strong analytical and data-driven marketing background, experience working with large data sets and the ability to spot trends in sales & marketing data which may not be immediately obvious. Matterport is a fast-moving environment, so you must be flexible in your approach to work and not averse to change and ambiguity. The role requires responsibility for results around all digital campaigns, web site traffic, and sales so you will have ambition and determination to hit wide-ranging KPIs.
As this role is multi-dimensional, we expect the candidate to be self-motivated, hands-on and eager to develop themselves and the role within the growing worldwide marketing team. We expect the person we hire to be full of ideas and embrace challenges.
Reporting to the CMO, you will have a digital marketing background with a strong understanding and experience of increasing organic and paid reach in marketing campaigns to optimize conversion.

Responsibilities

  • Build and manage Paid Social campaigns across search engine partners.
  • Work with the Global marketing team to further develop a paid media strategy and activity plan that drives acquisition growth across multiple product lines in line with budgets and return on investment targets.
  • Build and manage Advertising campaigns across partners and ad-buying agencies.
  • Analyze and optimize activity on a continual basis to meet or exceed business KPIs.
  • Be responsible for weekly reporting and analysis to business stakeholders.
  • Own and develop a robust cross-channel A/B testing strategy to maximize performance
  • Implement and refine search engine optimization techniques to improve rankings and local search engine marketing campaigns
  • Monitor all online local traffic and sales. Manage conversion rate optimization from MQLs to C/W
  • Carefully measure results through web and marketing analytics tools

Requirements

  • Experience with Google Analytics and similar web analytics tools
  • Extensive search/PPC experience
  • Extensive experience building and optimizing web and mobile experiences with a strong focus on conversion to sales 
  • Eye for usability in the presentation of visual and written content
  • Passion to improve skills in web development and international marketing
  • Deep understanding of programmatic media buying and display marketing
  • Experience with paid social media platforms including Facebook, LinkedIn, and Twitter
  • Strong analytical background and ability to critically analyze and leverage performance data to measure and optimize digital campaign performance
  • Thorough understanding of marketing automation and CRM systems (Salesforce.com, Pardot, Marketo preferred)
  • Experience with strategy development to drive relevant traffic to the company's web properties and mobile apps 
  • Skilled in audience segmentation and accurate persona targetingExtensive search/PPC experience
  • Extensive experience building and optimizing web and mobile experiences with a strong focus on conversion to sales 
  • Skilled in audience segmentation and accurate persona targeting

Matterport has created a new technology frontier at the intersection of the physical and digital worlds. Our hardware and software solutions allow people to scan, explore, reshape, and share digital 3D models of real-world environments. Integrating heavily with VR and augmented reality, this technology changes the way people experience, learn, and interact with the real world.

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Technology we use

  • Engineering
  • Sales & Marketing
    • C++Languages
    • JavascriptLanguages
    • PythonLanguages
    • TensorFlowFrameworks
    • SalesforceCRM

Location

Our office is located in the loop right off the Chicago River. There are plenty of bars and restaurants nearby along with multiple CTA options.

An Insider's view of Matterport

What are some social events your company does?

Cubs Games, Happy Hours, Bowling, In office massages, Whirlyball

Christina Capozzi

Sales Operations Coordinator

What projects are you most excited about?

I am most excited to change the way that customers in the AEC space think about what "3D" means for their business. Matterport has a larger-than-life opportunity to become the standard for communicating 3D data quickly, easily, and cost effective. Our UI is poised to truly disrupt how CAD (Computer Aided Design) is currently leveraged.

Michael Zimmerman

Sr. AEC Associate

What makes someone successful on your team?

To be successful at Matterport you need to be able to work with a team to navigate uncertainty. As well as being open to learning a constantly changing and growing industry.

John Brownlee

Sales Development Representative

How do your team's ideas influence the company's direction?

Our Sales team speaks to our customers every day. They play a big part in helping Matterport grow by providing all of their feedback, ideas and suggestions to our leadership team. We hire individuals who want to be a part of helping with the success of the organization. Open and ongoing communication is key to our success!

Joanna Ficht

Sales Manager

What’s the vibe like in the office?

The vibe in the office is extremely welcoming. Not only do we have some of the most beautiful views of the city but everyone here is family. The people are here are not only colleagues they are also long-life friends. You won't find a company with a team as strong as this one.

Patrick Purwin

Sr. Account Manager

What are Matterport Perks + Benefits

Matterport Benefits Overview

- Comprehensive Health, Vision, & Dental
- Fully-stocked kitchens & healthy catered lunches
- Hack Days & Tech Talks
- 401(k) & Stock Options
- Laundry Services & Commuter Benefits
- Conferences & Continuing Education

Culture
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
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