If you live and breathe digital marketing, GTreasury wants to talk to you. We are looking for a Digital Marketing Specialist to plan, implement, track and optimize our digital marketing initiatives across all digital channels, including web, email, ppc, and social channels.

 GTreasury is the leading innovator of integrated SaaS treasury and risk management solutions for the digital treasurer. With enterprise clients spanning North America, EMEA and APAC, GTreasury is headquartered in Buffalo Grove, IL, with offices in London, Sydney and Manila.

The ideal candidate possesses strong presentation and communication skills with a keen sense of detail and organization. We are looking for someone that thrives in a fun, fast-paced and dynamic work environment with tons of opportunities to learn and grow. The Digital Marketing Specialist will report to the VP of Global Marketing and will operate out of our Buffalo Grove office, with telecommuting options.  

Responsibilities:

• Develop a website traffic plan, document benchmarks and set goals
• Optimize website and social media channels for SEO
• Manage SEM initiatives, including keyword research, budget allocation and agency management
• Plan and implement integrated campaigns including web, social (organic and paid) and email activation
• Monitor email platform developments and make recommendations to improve campaign performance
• Execute the email marketing plan, per the content schedule
• Build a social media plan and maintain our social media presence
• Partner with advertising and media agencies to increase marketing results
• Generate monthly performance reports communicate with leadership about marketing goals and results

What we are looking for:

• You have a B.A. with 2 – 4 years of experience in digital marketing (email/web/social/analytics)
• You are creative and excited about the opportunity to find new and innovative ways to connect with B2B prospects and use these insights to evolve the digital strategy
• Excellent grasp of social. SEM, SEO and website best practices and metrics
• Back-end experience with social media management and monitoring platforms, content management systems, and web analytical tracking systems
• Specific experience with Wordpress, Google Analytics, Tag Manager, Salesforce, Marketo, Hootsuite and Excel are a plus
• You have strong project management experience and can deliver high-quality work against competing priorities and varying timelines
• You are highly motivated and are self-directed with a strong sense of purpose and urgency. Willing and able to make decisions with less than perfect information.
• You think strategically, but are willing and able to put your ideas into action, executing on the tactical work at hand
• You know how to pull reports and understand reports, while presenting insights!