Code Platoon is seeking a mission-focused marketing professional eager to help grow our program. The Director of Digital Marketing will oversee, coordinate, and participate in the development of marketing strategies and projects for Code Platoon. This position will work closely with the Executive Director and Chief Operations and Development Officer on marketing strategies and tactical implementations of projects focused on recruiting students to Code Platoon and building awareness of the program.

Why You Want This Job:

• Code Platoon offers competitive salary and benefits with more purpose and connection to your work than a typical corporate marketing position

• You will have a large amount of influence over your daily activities and environment

• You will get to network with industry contacts within our sponsor companies

• You will get to help advance both the veteran community and the tech community

Qualifications We’d Like To See:

• Ideal candidates will have a deep desire to give back to the military and veteran community. 

• Strong strategic thinking, verbal, and written communication skills

• Excellent attention to detail

• Experience with Infusionsoft, Zapier, Google Analytics, Facebook Ads, and WordPress preferred

• Ability to be technical and tactical with various technologies

• Bachelors’ degree in Business Administration, Marketing, or advanced degree

• At least two years of experience in marketing.

Supervisory Responsibilities:

• Interviews and trains supervisory and management staff in the department

• Oversees the daily workflow of the marketing department.

Duties/Responsibilities:

• Directs and implements the organization’s advertising and promotional activities.

  • Blog and other content writing, editing and posting

  • Website updates and redesigns as needed

• Analyzes target market information to identify and recommend effective marketing approaches.

• Identifies new market segments that will benefit from Code Platoon’s program.

• Prepares effective advertising campaigns based on market research.

  • Maintain and grow presence online through Google Ad grants, social media, and other SEO optimization

  • Update, maintain, and create a calendar to deploy drip email campaigns (currently in Infusionsoft) to prospective students

  • Consistently update Infusionsoft to ensure contacts are properly tagged and segmented

• Collaborates with senior executives to develop growth plans for the organization.

• Forecasts, drafts, implements, and oversees the departments operating budget and goals.

• Performs other related duties as assigned.

The position is located in Chicago, although remote options may be considered. Part-time or Full-time option available. 

About Code Platoon

Code Platoon is a non-profit coding bootcamp that prepares US military veterans and military spouses for careers in software development. Each full time training session is 14 weeks long, and we have 3 sessions each year. In 2020, we are running our first part-time program, which will feature the same curriculum over 35 weeks. Students participate in either program in-person through our Chicago classroom or remotely across the country and around the world. 

We are currently training our 11th cohort of students in Python, Javascript, and job readiness skills including resume writing and interview skills. After the classroom portion is complete, many of our students will be matched with a sponsor company for  a 3 to 6 month paid internship. We have graduated 85 veterans and military spouses to date, with an 80%+ job placement rate due to our small class sizes, industry volunteers, and excellent instruction. 

Code Platoon’s community includes other instructors, volunteers, staff, and active board members who will be there to support you

Code Platoon NFP provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.