Built In
United We Tech.
Remote
Hybrid

Email Marketing Manager

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At Built In, the health, safety and well-being of our employees and of our communities is a top priority. Due to the effects of COVID-19, we have decided to manage our entire business remotely until further notice. HQ-based employees will temporarily work from home until it is safe to return to our office. As we continue to grow, we are excited to be hiring for all open roles and look forward to meeting with qualified candidates in a virtual setting. For anyone who joins our team (yay!), your onboarding experience will also be conducted virtually. Thank you for your interest in Built In and be safe! 

Hello, We’re Built In

Built In is on a mission to unite technology professionals with their purpose.  We do that through the power of content.  Today, over one million registered users and 4.5 million technology professionals use our platform every year to learn about innovative companies, new technologies and further their careers.

The caliber of audience we’ve cultivated means that over 1800 companies--from the hottest tech startups to Fortune 500 companies undergoing digital transformation-- trust us to share their employer brand story and fill the technology roles that drive their strategy.  

Because we can help employers find hard to recruit talent, our B2B side is thriving.  In addition our users are finding great jobs and advancing their careers and knowledge of the tech world with Built In. That means we are rapidly growing our product and technology footprint as we are committed to building the leading SaaS product for employer branding and talent activation.

With venture funding of $30M to date with a $22M Series C raise in 2019, we are poised to disrupt recruiting for hard-to-fill roles and help technologists find their dream jobs--in their city, around the country or completely remote. If you are looking for an award-winning culture, have a desire to help people find their calling  and want to be part of building best-in-class technology, Built In might fulfill your purpose.

We’re looking for an Email Marketing Manager

We are looking for a creative, data-driven marketer to be responsible for our end-to-end email marketing strategy. This includes writing email copy, managing our email database, designing email newsletters, and more. You will work closely with both sales and marketing teams to identify a target audience and report on results of various email marketing campaigns.


How you’ll contribute

  • Wear multiple hats as both a leader and individual contributor
  • Work closely with sales and marketing teams to identify our target email audience, grow our email database, and create email sequences. 
  • Design and implement email marketing campaigns and sequences. This includes (but is not limited to) developing copy, subject lines, and sequences; designing email templates, building email lists, and more.
  • Manage and report on email marketing campaigns and results; use results to determine ROI, make suggestions for improvements, and establish best practices
  • Perform A/B tests on elements such as subject line, CTA, layout, and content
  • Ensure prompt, accurate, and error-free communication to build loyal relationships and minimize unsubscribes
  • Work with leadership to determine goals; report on sales revenue generated from email marketing efforts
  • Maintain email database


What you need

  • 4+ years email marketing experience, preferably at a tech company
  • Experience with list building, list segmentation, and best practices with list management 
  • Ability to track, measure, and report on results of email marketing campaigns to determine ROI
  • Deep understanding of analytics with a proven track record of using data to drive decisions
  • Must be detail oriented, organized, and willing to wear multiple hats
  • Experience working with sales and marketing stakeholders
  • Experience deploying and QA’ing emails in Pardot preferably, experience in Marketo, Eloqua, Hubspot, or similar marketing automation platform is also acceptable 
  • Excellent communication skills both written and verbal

Impress us even more

  • You have worked at a high growth company
  • You have experience in other areas of digital marketing
  • You have experience with HTML and/or Sequel
  • You have examples or a portfolio ready to share


What We Value

We’re revolutionizing tech recruitment. So we question everything, because the best answers sit just to the right of a question mark. That’s our heritage as a disruptive company — as a company whose future depends on our capacity to innovate with a sense of drive, purpose and urgency. If you join Built In, you will work from this set of values: 


  • Be Inclusive, Always. We’re committed to a culture where all people are respected, have a say and can be their whole selves. We will uplift and advocate for one another. Always.
  • Be Unreasonably Passionate. Our passion is borderline obsessive, and we’re ok with that. No one ever built anything great on a “meh.” We work with outsized passion to fulfill our mission.
  • Be Humble. You don’t have all the answers. Luckily, you don’t have to. Don’t worry about being right. Be humble instead. 
  • Stay Curious. Curiosity is a springboard to the future. It can transform the wisp of an idea into a breakthrough. We ask “what if.” We work with wonder. It’s how we innovate.
  • Lead with Solutions. Question everything. But offer solutions as you do. Raise issues. But propose a few answers. For every hole you poke, offer a way to patch it up. 
  • Own the Result. We have no time for blame or shame. When you stumble, own it, learn from it + get back to business. 
  • Do More. Do more than your job description. Take initiative. Take charge. No job is beneath you, and no job is too big. Be a leader and do more — do whatever it takes. 


Be Inclusive, Always

Research shows that women and other marginalized groups tend to apply to roles only when they check every point on a job description. We encourage you to apply if you meet the majority of qualifications and this role is aligned with your career trajectory. 


Built In is an equal employment opportunity employer.  Qualified candidates are considered for employment without regard to race, religion, gender, gender identity, sexual orientation, national origin, age, military or veteran status, disability, or any other characteristic protected by applicable law.


Built In is guided by principles of diversity, equity and inclusion (DEI). We are committed to this work over the long-term, but here’s some of what’s in place today:

  • We have five thriving ERG groups: Built In For The People, BuiltOut, United We Parent, Women United in Tech and Built In Tribe. 
  • We have a dedicated Director, HR + Inclusion who oversees our DEI roadmap, which provides our annual metrics, goals and initiatives. 
  • We are proud to be led by a woman CEO and founder, and that more than half of our managers and employees identify as women


NOTE: BUILT IN NEVER CONTACTS JOB APPLICANTS VIA TEXT, MESSENGER OR OTHER SIMILAR APPLICATIONS. BE AWARE OF PHISHING AND SPOOFING SCAMS, BOTH VIA TEXT AND EMAIL. ONLY RESPOND TO EMAILS FROM BUILTIN.COM


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What are Built In Perks + Benefits

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Day off for your birthday
Flexible work schedule
Remote work program
Our remote work program includes work from home- work remotely on occasion as needed.
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
We pay a really nice chunk of the cost of premiums for medical, dental, vision and disability.
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Wellness days
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave
Generous parental leave
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Built In has a fully stocked kitchen including unlimited snacks, coffee, cold brew on tap, tea and all of the flavored LaCroix you can handle.
Some meals provided
$10 towards lunch is provided Monday thru Thursday
Company-sponsored happy hours
Recreational clubs
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Continuing education stipend
We offer $500 annually for continuing education.
Continuing education available during work hours
Online course subscriptions available

Additional Perks + Benefits

We operate as a flat organization where everyone is responsible to self-manage and take ownership of their work. We are humble, hardworking, honest and fun. And we regularly debate office pets, take turns DJing and find time to celebrate our wins as a company.

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