Email Marketing Specialist at Peapod Digital Labs

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Address: USA-IL-Chicago-300 South Riverside Plaza
Store Code: Enterprise & Campaign (27604)

What’s Our Dish

Announced in May 2018, Peapod Digital Labs (PDL) is an Ahold Delhaize USA company that powers the eCommerce and digital strategies for the Great Local Brands of Ahold Delhaize USA. Accelerating growth in digital and personalization capabilities, PDL is an innovation lab focused on meeting the changing needs of customers, regardless of when, where, and how consumers choose to shop.


Browse The Aisles 
The Email Marketing Specialist is assigned to be the primary SME to support the Brand and must have working knowledge and experience of the Brand's unique system. The position will interact with all departments and functions in the Brand including Merchandising, Marketing, IT, and various data teams. The incumbent must have the ability to be hands on in building and executing email and mobile marketing campaigns within Salesforce Marketing Cloud platform; ensures the successful production and execution of email, SMS, and Push campaigns to drive engagement and retention that support Banner Marketing strategies and initiatives. Responsible for producing and executing email, SMS and push campaign management process including briefing, planning, development, asset coordination, testing, and deployment.
 
Recipe for Success - What's “in store” for the role

  • Build and optimize regularly scheduled, ad hoc, and automated nurturing Email, SMS, and Push campaigns
  • Utilize Salesforce Marketing Cloud to set up and deploy communications with dynamic personalized content utilizing subscriber attributes, preferences, and behavior
  • Develop processes and strategies to serve the goals of the brands
  • Partner in the creation and coordination of new wire frame templates and creative elements for email communications.
  • Work with other digital marketing departments (social, web) to deliver an effective unified message to consumers
  • Plan, execute, and analyze A/B testing campaigns.
  • Use data and customer analytics to constantly improve customer engagement with Email, SMS, and Push
  • Coordinate assets pertaining to a wide variety of campaigns across multiple brands
  • Assist with documentation of all processes, account architecture, project management, and procedures
  • Work quickly to meet impromptu requests from banners quickly while balancing more long-term projects.

The Essentials In Your Cart - The required ingredients  

  • Bachelor’s Degree in Marketing, Business or equivalent work experience
  • 3+ years demonstrated experience with Email and SMS marketing
  • 2+ years experience with Salesforce Marketing Cloud (ExactTarget) or similar platforms i.e. Oracle Responsys, Marketo a plus
  • 2+ years experience in coding emails with HTML and CSS

Extra Spices - What you should bring to the table

  • Experience developing segmentation strategies and marketing automation strategies
  • Demonstrated success in project management and execution of digital marketing campaigns
  • Working knowledge of AmpScript, PHP, and SQL a plus
  • Proven ability to turn analytics into actionable strategies
  • Ability to work quickly on multiple projects at once
  • Willingness to learn and adapt to new processes on the job


Join Us at Our Table

Peapod Digital Labs is a forward-thinking company with a strong legacy of innovation. We recognize who powers our progress – our people! We offer a great variety of benefits and perks to our employees, including: great health care options, including PPO and HSA plans (with company contributions), dental, vision, flexible spending accounts, a 401k with strong company match and immediate vesting, and generous and flexible paid time off.


We are an equal opportunity employer. We comply with all applicable federal, state and local laws. Qualified applicants are considered without regard to sex, race, color, ancestry, national origin, citizenship status, religion, age, marital status (including civil unions), military service, veteran status, pregnancy (including childbirth and related medical conditions), genetic information, sexual orientation, gender identity, legally recognized disability, domestic violence victim status or any other characteristic protected by law.


Job Requisition: 205494_external_USA-IL-Chicago
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Technology we use

  • Engineering
  • Product
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • ScalaLanguages
    • SwiftLanguages
    • AzureLanguages
    • jQueryLibraries
    • ReactLibraries
    • AngularJSFrameworks
    • SpringFrameworks
    • Vue.JSFrameworks
    • Microsoft SQL ServerDatabases
    • OracleDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics

Location

Right next to Union Station, we are easy to get to and surrounded by food in Downtown and the West Loop.

What are Peapod Digital Labs Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Online course subscriptions available

Additional Perks + Benefits

Building a cutting edge eCommmerce center of excellence means our teams need to focus on their work challenges, not whether their benefits are activated. With a one-stop shop for online benefit management, competitive bonus potential, and a flexible, brand new office, our employees are able to focus on making the customer experience amazing.

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